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ADVERTISE | THE DATA-DRIVEN BUSINESS
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The QSR Contest Wars Are Heating Up This Winter in Canada
January 2025 Issue
Loyalty Trends 2025: What’s Next for Customer Retention
January 2025 Issue
The B2B Journey: An Interview with Jim Tincher, President, Heart of the Customer
January 2025 Issue
High Time for the Consumer-Packaged Goods Industry to Finally and Fully Embrace Consumer Loyalty Programs
January 2025 Issue
Top 10 Payments Trends Affecting Marketing for 2025 and Beyond
January 2025 Issue
Generative AI in Marketing: Safeguarding Your Brand While Embracing Innovation
January 2025 Issue
Retail Trends 2025: The Top 10 Trends Retailers Should Know
Customer Journey
Loyalty
It’s high time for the Consumer Packaged Goods Industry to finally, fully embrace Consumer Loyalty Programs
December 2024 Issue
How to Measure Customer Engagement: Tips from 3 Industry Experts
Breaking News & Online Features
November 2024 Issue
Buyer Personas: An Interview with Jim Kraus, President, Buyer Persona Institute
December 12, 2024
0
November 2024 Issue
Strategic Patience and Expertise: The Keys to Successful Data Center Financing in Canada
December 12, 2024
0
Industry News
Andrew Jenkins is a leading expert on social media marketing and the author of “Social Media Marketing for Business”
August 13, 2024
0
Applied AI
Digital
Marketing Research
Canadian consumers embracing AI to identify lower-cost alternatives, finds EY survey
June 14, 2024
0
Applied AI
Disruptive Technology
KPMG in Canada expanding investments, capabilities in generative artificial intelligence
June 14, 2024
0
Canadian Marketing Association
Canadian Marketing Association names Alan Depencier as chair and elects five new directors
May 29, 2024
0
Loyalty
Retail
AIR MILES announces Pharmasave as exclusive pharmacy partner across Canada
May 29, 2024
0
Data Analytics
Environics Analytics Brings LiveRamp Technology to Canada
May 29, 2024
0
Loyalty
Retail
ONE YEAR OF THE MOI PROGRAM
May 27, 2024
0
PRINT EDITION HIGHLIGHTS | January 2025
January 2025 Issue
Retail Trends 2025: The Top 10 Trends Retailers Should Know
February 4, 2025
0
January 2025 Issue
Generative AI in Marketing: Safeguarding Your Brand While Embracing Innovation
February 4, 2025
0
January 2025 Issue
Top 10 Payments Trends Affecting Marketing for 2025 and Beyond
February 4, 2025
0
January 2025 Issue
High Time for the Consumer-Packaged Goods Industry to Finally and Fully Embrace Consumer Loyalty Programs
February 4, 2025
0
January 2025 Issue
The B2B Journey: An Interview with Jim Tincher, President, Heart of the Customer
February 4, 2025
0
January 2025 Issue
Loyalty Trends 2025: What’s Next for Customer Retention
February 4, 2025
0
PRINT EDITION HIGHLIGHTS | December 2024
December 2024 Issue
20 Customer Engagement Metrics & How to Measure Them
January 21, 2025
0
December 2024 Issue
How to Measure Customer Engagement: Tips from 3 Industry Experts
January 21, 2025
0
December 2024 Issue
Saving Market Research: An Interview with Brett Townsend, SVP of Strategy, Quester
January 21, 2025
0
December 2024 Issue
Meetings and Events: Insights from Skift Meetings’ Megatrends 2025 Report
January 21, 2025
0
PRINT EDITION HIGHLIGHTS | November 2024
November 2024 Issue
The Art, Maths, and Science of Employee Appreciation
December 12, 2024
0
November 2024 Issue
Buyer Personas: An Interview with Jim Kraus, President, Buyer Persona Institute
December 12, 2024
0
November 2024 Issue
Strategic Patience and Expertise: The Keys to Successful Data Center Financing in Canada
December 12, 2024
0
November 2024 Issue
The ROI of Whistleblower Programs: Reducing Financial Fraud and Protecting Bottom Lines
December 12, 2024
0
PRINT EDITION HIGHLIGHTS | October 2024
October 2024 Issue
WestJet Rewards is on a New Flight Path for 2025
December 3, 2024
0
October 2024 Issue
Cultural Intelligence: An Interview with Anastasia Karklina Gabriel, Senior Insights Lead at Reddit and Cultural Theorist
December 3, 2024
0
October 2024 Issue
Finance Forward: 10 Breakthrough Innovations Reshaping the Future of Financial Services Marketing
December 3, 2024
0
October 2024 Issue
Behavioural Science: Could Supermarket Loyalty Cards Nudge Consumers to Make Healthier Choices?
December 3, 2024
0
October 2024 Issue
The AI Revolution: How Machine Learning Changed the World in Two Years
December 3, 2024
0
October 2024 Issue
Environics Analytics brings LiveRamp Technology to Canada
December 3, 2024
0
October 2024 Issue
Finding Growth Opportunities in Canada’s High Inflation, Low Growth Economy
December 3, 2024
0
Data Analytics
Location-based Marketing
Mobile Marketing
October 2024 Issue
ENVIRONICS ANALYTICS LAUNCHES GROUNDBREAKING ENHANCEMENTS TO CANADA’S MOST COMPREHENSIVE MOBILE MOVEMENT DATABASE
November 22, 2024
0
Industry Trends
Marketing Research
October 2024 Issue
Finding Growth Opportunities in Canada’s High Inflation, Low Growth Economy
November 21, 2024
0
Loyalty
October 2024 Issue
WestJet Rewards Is On A New Flight Path for 2025
November 17, 2024
0
Loyalty
October 2024 Issue
Retail
Metro to Launch Moi Rewards in Ontario: Something Noteworthy or More of the Same?
October 23, 2024
0
Email Marketing
Marketing Research
October 2024 Issue
Unbounce’s 2024 Conversion Benchmark Report Proves that Attention Spans are Declining, and so are Conversion Rates
September 9, 2024
0
PRINT EDITION HIGHLIGHTS | September 2024
September 2024 Issue
Customer Equity: An Interview with Allison Hartsoe, AI Value Creation Consultant and Author
October 3, 2024
0
September 2024 Issue
How to Create a Successful Influencer Marketing Strategy
October 3, 2024
0
September 2024 Issue
Lookalike Modeling: What You Need to Know
October 3, 2024
0
September 2024 Issue
New Report Shows How Loyalty Programs Can Drive Engagement Through Car Rentals
October 3, 2024
0
September 2024 Issue
The Best Practices for Client Experience in Email Marketing
October 3, 2024
0
PRINT EDITION HIGHLIGHTS | August 2024
August 2024 Issue
Transforming the Customer Experience: An Interview with Jon Picoult, Founder and Principal, Watermark Consulting
August 25, 2024
0
August 2024 Issue
From Raw Data to Real Profits: A Primer for Building a Thriving Data Business
August 25, 2024
0
August 2024 Issue
Harnessing the power of loyalty programs: The intersection of retail media networks and data-driven advertising in Canada
August 25, 2024
0
August 2024 Issue
U.S. Direct Mail Is Up: Is Your Volume Growing, Too?
August 25, 2024
0
PRINT EDITION HIGHLIGHTS | July 2024
July 2024 Issue
Information Management: A Universal Priority
August 13, 2024
0
July 2024 Issue
STATE OF INTELLIGENT INFORMATION MANAGEMENT: Dawn of the Information Leader
August 13, 2024
0
July 2024 Issue
What a New Study Teaches Us About Email Marketing Performance
August 13, 2024
0
July 2024 Issue
Talking Points: July 2024
August 13, 2024
0
PRINT EDITION HIGHLIGHTS | June 2024
June 2024 Issue
Watching the Skies: Tech Developers Pioneering AI Tools Revolutionize Future Productivity and Logistics
July 5, 2024
0
June 2024 Issue
Brand Health: An Interview with Jenni Romaniuk, Research Professor and Associate Director at the Ehrenberg-Bass Institute
July 5, 2024
0
June 2024 Issue
Eight Reasons Direct Mail is More Effective than Email Marketing
July 5, 2024
0
June 2024 Issue
What It Takes to Rewire a CPG Company to Outcompete in Digital and AI
July 5, 2024
0
June 2024 Issue
Ten Burning Problems With Loyalty Programs You Need to Fix
July 5, 2024
0
June 2024 Issue
How Data Insights Power Customer Experience in Entertainment
July 5, 2024
0
PRINT EDITION HIGHLIGHTS | May 2024
May 2024 Issue
Trends and Insights in Customer Experience 2024
May 27, 2024
0
May 2024 Issue
Content Marketing Strategy: An Interview with Robert Rose, Founder, The Content Advisory
May 27, 2024
0
May 2024 Issue
Hyper-Personalization Trend Highlights Critical Nature of Unparalleled Accuracy
May 27, 2024
0
May 2024 Issue
The Question of Privacy Amidst Evolving Technology: A Guide for Marketers
May 27, 2024
0
May 2024 Issue
Small Business Struggles with Marketing; New AI Technology to the Rescue
May 27, 2024
0
Canada Post
Industry News
May 2024 Issue
Changing Needs of Canadians Drive Losses at Canada Post
May 27, 2024
0
PRINT EDITION HIGHLIGHTS | April 2024
April 2024 Issue
Members Only: Delivering Greater Value Through Loyalty and Pricing
April 15, 2024
0
April 2024 Issue
The Top 215 Customer Loyalty Statistics for 2024 and Beyond
April 15, 2024
0
April 2024 Issue
Emerging Trends in Canadian Consumer Packaged Goods
April 15, 2024
0
April 2024 Issue
Are Women Right to be Wary of Artificial Intelligence?
April 15, 2024
0
PRINT EDITION HIGHLIGHTS | March 2024
March 2024 Issue
Marketing Science: An Interview with Koen Pauwels, Vice Dean of Research, Northeastern University
April 1, 2024
0
March 2024 Issue
Graph-Based Data Models: Unleashing The Power of Data-Driven Insights
April 1, 2024
0
March 2024 Issue
Designing Virtual Events for Success
April 1, 2024
0
March 2024 Issue
What Data Privacy Day’s Theme of “Take Control of Your Data” Means to Us
April 1, 2024
0
PRINT EDITION HIGHIGHTS | February 2024
February 2024 Issue
The Building Blocks of a Best of Breed Loyalty Lifecycle Marketing Strategy
February 29, 2024
0
February 2024 Issue
Author Talks: Howard Friedman on Getting the Most From Your Data Science Team
February 29, 2024
0
February 2024 Issue
EY Future Consumer Index: When Talk Turns Into Action, Be Set For Change
February 29, 2024
0
February 2024 Issue
Critical Trends Driving Brand Growth in 2024 and Beyond
February 29, 2024
0
February 2024 Issue
New Research: In Sales and Marketing Conversations, Timing is Everything
February 29, 2024
0
February 2024 Issue
Insights on Data-Driven Retail Media in Canada
February 29, 2024
0
February 2024 Issue
Train Frontline Employees and Automated Marketing Systems
February 29, 2024
0
PRINT EDITION HIGHLIGHTS | January 2024
January 2024 Issue
The Major Trends in eCommerce Marketing for 2024
February 8, 2024
0
January 2024 Issue
Build a Content Marketing Plan in 10 Steps
February 8, 2024
0
January 2024 Issue
How Digital Marketing Shapes Our Future: The 2024 DGTL Study
February 8, 2024
0
January 2024 Issue
Marketing Transformation: An Interview with Brent Chaters, Managing Director, Accenture
February 8, 2024
0
January 2024 Issue
The Ins and Outs of Marketing in 2024: Elevating your DOOH campaigns
February 8, 2024
0
PRINT EDITION HIGHLIGHTS | December 2023
December 2023
December 2023 Issue
Resisting a Rest: How Urgency Culture Polices Our Work
January 2, 2024
0
December 2023 Issue
The End of Dashboards
January 2, 2024
0
December 2023 Issue
Top 7 Digital Marketing Trends for 2024
January 2, 2024
0
December 2023 Issue
Key Principles for Creating Meaningful Customer Experiences Based on Data
January 2, 2024
0
December 2023 Issue
It’s Time to Reinvent Travel Loyalty
January 2, 2024
0
December 2023 Issue
Should Your Agency Say Goodbye to Social Media?
January 2, 2024
0
December 2023 Issue
Values-Based Segmentation: An Interview with David Allison, CEO, Valuegraphics
January 2, 2024
0
PRINT EDITION HIGHLIGHTS | November 2023
November 2023 Issue
10 AI Terms Everyone Should Know
December 15, 2023
0
November 2023 Issue
The Unified Experience
December 15, 2023
0
November 2023 Issue
Accenture Life Trends 2024
December 15, 2023
0
November 2023 Issue
CRMs Remain Indispensable in Marketing
December 15, 2023
0
November 2023 Issue
The Importance of Authenticity Over Performative Activism
December 15, 2023
0
PRINT EDITION HIGHLIGHTS | October 2023
October 2023 Issue
Brand Experience: An Interview with Allen Adamson, Co-founder of Metaforce
November 8, 2023
0
October 2023 Issue
Four Forces Reshaping Marketing
November 8, 2023
0
October 2023 Issue
The Death of Direct Mail – Fake News
November 8, 2023
0
October 2023 Issue
Top 5 Industries Leading New Business Growth in Canada
November 8, 2023
0
October 2023 Issue
How a NonProfit uses Data to Improve Social Services
November 8, 2023
0
October 2023 Issue
TV Streaming Trends According to Roku: Opportunities for advertisers to drive reach, engagement and ROI
November 8, 2023
0
PRINT EDITION HIGHLIGHTS | September 2023
September 2023 Issue
Digital Transformation: An Interview with Howard Tiersky, CEO of FROM
October 5, 2023
0
September 2023 Issue
A Welcome Disruptor: GenAI is Revolutionizing Customer Support
October 5, 2023
0
September 2023 Issue
Gen AI goes Grocery Shopping
October 5, 2023
0
September 2023 Issue
The Role of Artificial Intelligence in Marketing
October 5, 2023
0
September 2023 Issue
Empowering Sales and Marketing with AI: The Rise of Data-Driven Success
October 5, 2023
0
Payments
Retail
September 2023 Issue
How a Cashless Society Means New Opportunity for Businesses, Consumers
September 20, 2023
0
PRINT EDITION HIGHLIGHTS | August 2023
August 2023 Issue
Customer Valuation: An Interview with Peter Fader, Professor of Marketing, the Wharton School of the University of Pennsylvania
August 23, 2023
0
August 2023 Issue
2023 CMO State of The Union Survey: Today’s Biggest Marketing Challenges
August 23, 2023
0
August 2023 Issue
Data Storytelling Powers Marketing Campaigns and Business Decisions
August 23, 2023
0
August 2023 Issue
Why Customer-Centric Pricing Is Fundamental to Acquisition and Retention
August 23, 2023
0
PRINT EDITION HIGHLIGHTS | July 2023
July 2023 Issue
The Social Brand: Inside a New Marketing Era
July 23, 2023
0
July 2023 Issue
Disruption and Transformation in the Funeral Services Industry
July 23, 2023
0
July 2023 Issue
Why Nonprofits Should Learn from Corporate Sector’s Data-Driven Strategy
July 23, 2023
0
PRINT EDITION HIGHLIGHTS | June 2023
June 2023 Issue
Why Call Center KPIs Matter: The Importance of Positive Customer Experiences
June 26, 2023
0
June 2023 Issue
Quebec’s Law 25: A New Privacy Law with Major Ramifications
June 26, 2023
0
June 2023 Issue
Marketers, Ignore SuperAgers at Your Peril
June 26, 2023
0
June 2023 Issue
Future Proofing Marketing: An Interview with Alison Simpson, Chief Executive Officer, Canadian Marketing Association
June 26, 2023
0
June 2023 Issue
Look Where You Want to Go
June 26, 2023
0
June 2023 Issue
Insights Association Canadian Chapter Triumphantly Returns to In-Person Events with Cultural Intelligence
June 26, 2023
0
June 2023 Issue
Attitude Over Aptitude
June 26, 2023
0
PRINT EDITION HIGHLIGHTS | May 2023
May 2023 Issue
Data Clean Rooms: Answering Advertisers’ Need for Privacy and Personalization
May 23, 2023
0
May 2023 Issue
Digital Banking: An Interview with Greg Brown, Vice President, North American Digital Product Management, BMO Financial Group
May 23, 2023
0
May 2023 Issue
The Millennial Comeback – Effective Marketing Strategies for Stronger Reach and ROI
May 23, 2023
0
May 2023 Issue
Collaboration Key to Customer Sales
May 23, 2023
0
May 2023 Issue
The Impact of AI on Customer Experience in Financial Institutions in North America
May 23, 2023
0
May 2023 Issue
Using Data Models to Create Marketing Campaigns that Engage at Every Age
May 23, 2023
0
May 2023 Issue
Personalization Pulse Check: Highlights from MoEngage 2023 Report
May 23, 2023
0
PRINT EDITION HIGHLIGHTS | April 2023
April 2023 Issue
Open Banking and Payments Modernization: The Potential to Transform Customer Interactions Across Multiple Industries
April 20, 2023
0
April 2023 Issue
Supercharging Organizational Decision Making with Artificial Intelligence
April 20, 2023
0
April 2023 Issue
Flexing its Marketing Muscle
April 20, 2023
0
April 2023 Issue
2023 The State of Channel Incentives – Tacking Against the Headwinds
April 20, 2023
0
April 2023 Issue
And the Most Valuable Player is…YOU!
April 20, 2023
0
April 2023 Issue
Ad Agency Profile – Calgary’s Daughter Creative
April 20, 2023
0
PRINT EDITION HIGHLIGHTS | March 2023
March 2023 Issue
Talking Points
March 17, 2023
0
March 2023 Issue
Introducing Canada’s Newest Marketing Legends
March 17, 2023
0
March 2023 Issue
Highlights from the Shopify and Astound Commerce Sustainability Report
March 17, 2023
0
March 2023 Issue
Pinterest Predicts 2023
March 17, 2023
0
March 2023 Issue
Data is the Spark
March 17, 2023
0
March 2023 Issue
How Digital Out of Home Advertising Completes the Marketing Circle
March 17, 2023
0
March 2023 Issue
How to optimize mailing operations: Tips for small to medium-sized businesses (SMBs) – Part 2
March 17, 2023
0
March 2023 Issue
Microlearning – A Time Sensitive Way to E-Learn
March 17, 2023
0
PRINT EDITION HIGHLIGHTS | February 2023
February 2023 Issue
Montreal AI Startup Hippoc Receives $3 Million Funding Infusion
February 15, 2023
0
February 2023 Issue
2023 Is the Year of Data Clean Rooms
February 15, 2023
0
February 2023 Issue
Highlights from Data.ai’s State of Mobile 2023 Report
February 15, 2023
0
February 2023 Issue
Brand Community: An Interview with Mark Schaefer, Executive Director, Schaefer Marketing Solutions
February 15, 2023
0
February 2023 Issue
Are Coalition Loyalty Programs Relevant Data Collection Machines in 2023?
February 15, 2023
0
February 2023 Issue
The State of Customer Loyalty & Reward Programs in 2023
February 15, 2023
0
February 2023 Issue
How to Optimize High Volume Mail Center Operations – Part 1
February 15, 2023
0
February 2023 Issue
What Is The Impact of E-E-A-T On Google Search Rankings?
February 15, 2023
0
PRINT EDITION HIGHLIGHTS | January 2023
January 2023 Issue
The Agency / In-House Pendulum Swings Again
January 17, 2023
0
January 2023 Issue
3 Ways Data-Driven Marketers Will Prevail in 2023
January 17, 2023
0
January 2023 Issue
8 Predictions for the Year Ahead
January 17, 2023
0
January 2023 Issue
ShopThing Refines The Omnichannel Experience
January 17, 2023
0
January 2023 Issue
How AI is Revolutionizing the Fulfillment Process
January 17, 2023
0
January 2023 Issue
Should You Build or Buy a Channel Incentives Platform?
January 17, 2023
0
January 2023 Issue
The Myths and Realities of Social Intelligence and Analytics
January 17, 2023
0
January 2023 Issue
A Double-Take: Digital Twins and Customer Experience (CX)
January 17, 2023
0
January 2023 Issue
Recognition is Critical
January 17, 2023
0
PRINT EDITION HIGHLIGHTS | December 2022
Does Direct Mail Work Anymore?
December 30, 2022
The Growth of the Ecosystem-Connected Business
December 30, 2022
Loyalty 2.0: An Interview with Matthew Seagrim, Senior Vice President, Scene+
December 30, 2022
Customer Growth: 7 Ways for Financial Service Firms to Drive Growth
December 30, 2022
Census 2021: Rising Education Levels and Labour Force Activity Changes
December 30, 2022
Sustainable Digital Infrastructure: Modernizing Financial Institutions
December 30, 2022
In the Race for Customer Primacy it’s Time for Traditional Banks to Win
December 30, 2022
PRINT EDITION HIGHLIGHST | November 2022
Using Data to Make Effective Ad Buys
December 21, 2022
Accelerating Business Change and Marketing Transformation with Technology
December 21, 2022
Brand Activism: Interview with Scott Goodson, Founder and CEO, StrawberryFrog
December 21, 2022
Top 10 Marketing Agency Metrics to Measure: A Fast Refresher
December 21, 2022
FLYING BLIND
December 21, 2022
Canada Retail Report: Trends for 2022
December 21, 2022
PRINT EDITION HIGHLIGHTS | October 2022
The Young Affluent: Tips to Capture Their Potential
November 17, 2022
The Customer Experience Gap
November 17, 2022
Business to Business in 2023
November 17, 2022
8 Digital Marketing Trends to Watch in 2023
November 17, 2022
Today’s Top 5 Third-Party Logistics Trends
November 17, 2022
PRINT EDITION HIGHLIGHTS | September 2022
Talking Points September 2022
September 21, 2022
CMOs See the Next Frontier for CX: Collaborative Accounts Receivable
September 21, 2022
Lifestyle Segmentation: Interview with Jan Kestle Founder and CEO, Environics Analytics
September 21, 2022
The 10 Rules of Growth
September 21, 2022
PRINT EDITION HIGHLIGHTS | August 2022
Talking Points – August 2022
August 30, 2022
In the Race for Customer Primacy it’s Time for Traditional Banks to Win
August 30, 2022
Sustainable Digital Infrastructure: Modernizing Financial Institutions
August 30, 2022
Who Needs Marketing Anymore?
August 30, 2022
PRINT EDITION HIGHLIGHTS | July 2022
Transformative Marketing: An Interview with Professor V. Kumar, Ph.D Marketing at St. John’s University (NYC) and CEO of the IMC Institute
July 28, 2022
Four Key Reasons the Future of B2B Commerce is Collaborative
July 28, 2022
Charting a Path to Customization With Data Science
July 28, 2022
How Data-Driven Businesses Adapt to New Streams from Open Banking
July 28, 2022
Dos and don’ts of copy and design that worked with amazing results. And why.
July 28, 2022
PRINT EDITION HIGHLIGHTS | June 2022
Talking Points
June 28, 2022
All-In-One Marketing Platform Approach Failing To Build Customer Trust
June 28, 2022
Marketing Accountability
June 28, 2022
Customer Data Platforms and Why You Need One
June 28, 2022
Six Reasons the Metaverse is Here to Stay
June 28, 2022
PRINT EDITION HIGHLIGHTS | May 2022 Issue
Talking Points – DM May 2022
June 8, 2022
Unprecedented Strain meets new Opportunities for Canadian Charities
June 8, 2022
Direct Mail Power: A Legendary Canadian Company Thrives
June 8, 2022
Email: The Surprising New Future of Digital Marketing
June 8, 2022
Back to the Future: Direct Mail in Today’s Media Mix
June 8, 2022
Why Retailers Must Navigate Muddy Waters of ESG Requirements
June 8, 2022
PRINT EDITION HIGHLIGHTS | April 2022
New Nielsen Study Reveals Who Trusts What in Advertising
April 27, 2022
The Only Number that Matters
April 27, 2022
Legends Among Us: Canada’s Marketing Hall of Legends names 2022 winners
April 27, 2022
THE MAILBOX AS THE NEW MALL: How Creative Marketers Use Direct Mail Today
April 27, 2022
11 Data-Backed Retail Trends to Help You Succeed in 2022 and Beyond
April 27, 2022
Building Next-Generation B2B Sales Capabilities
April 27, 2022
Online Shoppers in Five Major Markets Share eCommerce Insights
April 27, 2022
PRINT EDITION HIGHLIGHTS | March 2022
ICA’s Creative Power List 2022
April 5, 2022
Talking Points
April 5, 2022
Three Trends Propelling Digital Identity Momentum in 2022 And Beyond
April 5, 2022
Responsible AI: Meeting Consumer’s Expectations for Fairness
April 5, 2022
Winning on Purpose: Interview with Fred Reichheld
April 5, 2022
How Your Brand Can Adapt to the New Digital Marketing Trends
April 5, 2022
PRINT EDITION HIGHLIGHTS | February 2022
Talking Points
February 25, 2022
Congratulations to the 2021 Silver Leaf Award Winners!
February 25, 2022
How Mobile Wallets Can Drive Loyalty Purchases in 2022
February 25, 2022
Ideas for Marketers in the Era of Data Privacy
February 25, 2022
Census 2021: Five-Year Population Growth, Despite the Pandemic
February 25, 2022
Is the U.K. model workable here? Digital Campaigns and their Carbon Costs
February 25, 2022
Three Resolutions to Elevate CX Performance in 2022
February 25, 2022
Three Key Ideas to Elevate CX Performance in 2022
February 9, 2022
PRINT EDITION HIGHLIGHTS | January 2022
Post-holiday returns are coming. How can retailers turn this into an opportunity?
January 28, 2022
The Connected Omnichannel Experience
January 28, 2022
Spectacular Direct Mail: Creating Assets that Wow and Bond with Recipients
January 28, 2022
Direct Mentorship Works Well Too: The case for more and better mentorship
January 28, 2022
The Next Marketing Analytics Tool — Smart Labels
January 28, 2022
PRINT EDITION HIGHLIGHTS | December 2021
December 2021 Issue
2021 CMA Award Winners
December 21, 2021
0
December 2021 Issue
Special Category Marketing Awards Winners
December 21, 2021
0
December 2021 Issue
Premiere Award Winners
December 21, 2021
0
December 2021 Issue
Volkswagen Canada, YWCA Metro Vancouver named top winners at 2021 CMA Awards Show
December 21, 2021
0
December 2021 Issue
Four Digital Infrastructure Predictions Defining Your Organizational Future
December 21, 2021
0
December 2021 Issue
The Golden Record: An Interview with David Raab, Founder of the CDP Institute
December 21, 2021
0
December 2021 Issue
Zenith’s Latest Ad Spend Forecast Shows the Continued Rise of Social Media. But is that good for marketing?
December 21, 2021
0
PRINT EDITION HIGHLIGHTS | November 2021
November 2021 Issue
Creating Hyper-Personalized Financial Services in the Age of Data
November 26, 2021
0
November 2021 Issue
Why Purchase Details are Key to Unlocking a New World of Customer Engagement
November 26, 2021
0
November 2021 Issue
Why Infrastructure is Crucial to Accelerating Canadian Retail’s Post-COVID Digital Transformation
November 26, 2021
0
November 2021 Issue
No More Business as Usual When You Double Down on Remote Sales
November 26, 2021
0
November 2021 Issue
Six Consumer Archetypes You Need to Understand as We Navigate the Future
November 26, 2021
0
PRINT EDITION HIGHLIGHTS | October 2021
E-commerce
October 2021 Issue
How eCommerce Brands Can Conquer the 2021 Holiday Shopping Season
November 25, 2021
0
October 2021 Issue
The Challenge of Martech and Automation
November 25, 2021
0
October 2021 Issue
Exploring Post-Pandemic Location Based Marketing
November 25, 2021
0
October 2021 Issue
Maximizing “The Power of Difference” in Creative Materials
October 8, 2021
0
October 2021 Issue
A New View of Digital Behaviour
October 6, 2021
0
PRINT EDITION HIGHLIGHTS | September 2021
How to Secure Payments, Improve CX
September 20, 2021
Picking Up Speed. The State of Digital Maturity
September 20, 2021
New Study Explains How Time Influences Consumer Behaviour
September 20, 2021
A Top Ten Checklist for Powerful Email Results
September 20, 2021
Can the Right Credit Card Help Your Business Survive COVID-19?
September 20, 2021
Why Workforce Management Is Changing Your Future
September 20, 2021
PRINT EDITION HIGHLIGHTS | July August 2021
How a Customer-Centric Business Model is Driving Growth in Canada for Afterpay
August 21, 2021
Why the Cause is Now a Cornerstone of Marketing
August 21, 2021
Four Good Direct Mail Ideas to Steal From
August 21, 2021
The Future of Retail: An Interview with Doug Stephens, Founder and President, Retail Prophet
August 21, 2021
Ten Tips for Tackling Negative Customer Reviews
August 21, 2021
PRINT EDITION HIGHLIGHTS | June 2021
Six Challenges with Non-Phone-Based Biometrics
July 3, 2021
Picking Up Speed
July 3, 2021
When Membership Has No Privileges
July 3, 2021
Ten Reasons Why Geodemography is More Relevant Than Ever
July 3, 2021
The State of Martech: An Interview with Scott Brinker, VP Platform Ecosystem at HubSpot and Editor of Chiefmartec.com
July 3, 2021
Taking Content to New Heights with Drones
July 3, 2021
What Video Marketers Need to Know About Media’s New Currency
July 3, 2021
10 Actions for Successful Transition to a (new) Leadership Role
July 3, 2021
Ten Tips for Tackling Negative Customer Reviews
July 3, 2021
PRINT EDITION HIGHLIGHTS | MAY 2021
Always a Point
May 26, 2021
The Moment of Payment is a Marketing Imperative
May 26, 2021
Back to the Future: eCommerce and the Return to Instore Shopping
May 26, 2021
Acting On Purpose
May 26, 2021
Direct Mail Can Outperform Digital For Luxury Brands
May 26, 2021
Data Analytics in the New World of Customer Service
May 26, 2021
PRINT EDITION HIGHLIGHTS | APRIL 2021
Consilience: A New Way to Understand Human Behaviour
May 11, 2021
A Troubling Engagement Capacity Gap Emerges
May 11, 2021
37 Customer Experience Statistics You Need to Know and Consider in 2021
May 11, 2021
Brand Stewardship: An Interview with David Kincaid, Founder and Managing Partner of Level5 Strategy
May 11, 2021
Digital eCommerce: Everything Changed, Nothing Was New
May 11, 2021
Finding a Lifeline
May 11, 2021
Five Digital Changes That Are Here to Stay
May 11, 2021
A CX Game-Changer Puts Loyalty in the Fast Lane
May 11, 2021
PRINT EDITION HIGHLIGHTS | MARCH 2021 ISSUE
Part 1 The Unravelling of My World
March 22, 2021
Five Trends Shaping the Future of Global Payments
March 22, 2021
Retail Reimagined
March 22, 2021
Using Customer Feedback to Beat the Competition
March 22, 2021
Putting on the Ritz in Digital Customer Experience
March 22, 2021
Nine Ways Account-Based Marketing Builds Deeper Relationships with Customers
March 22, 2021
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