DX3 PULSE SWITCHES ON WEDNESDAY OCT.21

TORONTO–The retail, marketing, and tech event DX3 has gone virtual this year. On Wednesday Oct.21 the DX3 Pulse will feature a variety of online sessions. These include (subject to change): Welcome and Opening Keynote: Future of Retail Post COVID-19, Retailer Perspective. Keynote: Future of Retail Post COVID-19, The Mastercard Perspective. …

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11th ANNUAL GTACC CONFERENCE GOES VIRTUAL NOV.5

TORONTO—Like many of the contact centres amidst the Covid-19 pandemic the Greater Toronto Area Contact Centre Association (GTACC)’s annual conference is going virtual in 2020. The online event, GTACC 2020 Rising Above CX/EX Leadership Summit, is taking place Thursday November 5, 2020, from 8:30 a.m. to 4:30 p.m. EST. The Summit …

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FOCUS ON PRIVACY LAW CHANGES AT CMAPRIVACY VIRTUAL EVENT OCT.20

TORONTO—Canada is facing the most significant changes to its federal and provincial privacy laws in decades. This will be the theme of CMAprivacy from the Canadian Marketing Association (CMA)’s Morning Event Series, Canada’s premier annual event for marketers on breaking privacy developments, which is taking place virtually on Tuesday October …

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TIKTOK LAUNCHES FIRST-EVER CANADIAN ADS

TORONTO—TikTok has launched its first-ever ad campaign in Canada, “It Starts on TikTok,” which celebrates diversity, trends, stories, conversations and more that are born and celebrated on TikTok and explode in popularity, delivering cultural and social impact on and off-platform. This multi-channel campaigns span social, digital media, out-of-home, and linear TV to celebrate …

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1MILK2SUGARS TO LAUNCH DOUBLE SHOT INFLUENCER AGENCY

TORONTO – Anticipation is brewing for the November 2020 launch of double shot, 1Milk2Sugars’ new influencer and talent management company designed to promote a more culturally diverse and inclusive digital landscape. double shot (https://doubleshotagency.com/) was conceptualized in 2018 by 1Milk2Sugars founder and president, Priya Chopra, when she recognized a fundamental …

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Infogroup Rebrands Company Name to Data Axle

Continues to drive real-time business intelligence and results for customers DALLAS, TX–Infogroup has changed its name to Data Axle. The change combines the company’s 45-year heritage of data leadership with a continued investment in, and delivery of innovative technology solutions and professional services. For the past ten years Data Axle …

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2020 Effie Awards Grow Closer, Silver Winners Announced

TORONTO–The 2020 EFFIE Awards have reached the final round of winner announcements, after the Silver Winners were revealed. The Finalists, Bronze, Silver and Gold winners are being announced at different times during September, leading up to the Canadian Creative Effectiveness Summit, which takes place on September 30 through October 1st. Hosted …

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MYSTIFLY’S NEW AIRLINE RETAILING/SHOPPING PLATFORM TAKES FLIGHT

SINGAPORE–Mystifly, a leading global airfare shopping and retailing marketplace, has seen its new-generation airline retailing and shopping API platform, Airline Shopping and Retailing Hub (ASR1.0), take flight. With the introduction of the Branded Fares feature and supporting ancillary product sales, the Mystifly API platform is a one-stop-shop for all airline …

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Good (and bad) news for Canadian banks’ customer service

OTTAWA, ON—Canadian banks have done a reasonably good job in resolving customer complaints. But they need to step up their game when it comes to customer issue escalation. The Financial Consumer Agency of Canada (FCAC) has released the results of its review of banks’ procedures for handling consumer complaints and …

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Descartes acquires Peoplevox

WATERLOO, ON–Descartes Systems Group, which offers logistics-supporting software, has acquired Peoplevox, which provides eCommerce warehouse management solutions (eWMS). Both companies’ product sets are delivered on-demand through the cloud. Headquartered in the U.K., Peoplevox serves direct-to-consumer eCommerce customers globally. Peoplevox’s eWMS and eCommerce fulfillment solutions help them seamlessly connect to webshop …

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