Industry News

By Michelle Walkey, Executive Vice President, Research, Angus Reid Group After more than two decades working in financial services, one pattern became clear. The biggest shifts rarely announce themselves through headline numbers. Across roles in Canada, the U.K. and the U.S., I have spent years looking at market landscapes, primary …

CMA appoints seasoned marketing executive following national search to lead next phase of growth for Canada’s marketing profession TORONTO, ON–The Canadian Marketing Association (CMA) named Esther Benzie as its next president and CEO, effective March 9, 2026. Following Alison Simpson’s retirement announcement in September 2025, the CMA Board of Directors …

Developed through a variety of customer deployments, enterprise-grade Signal solution empowers organizations working in data-rich mission-critical environments VANCOUVER, BC–Industrio, a Canadian operational intelligence company founded in 2023, launched Signal, a secure enterprise-grade platform that is already delivering operational intelligence to customers working in complex data-rich environments. Signal unifies fragmented data, …

The Loyalty Whisperers by Marilyn Stewart & Geoffrey Bailey The loyalty landscape has changed. Transactional loyalty is being replaced by a deeper dynamic of decision-making. Our articles will explore how that deeper dynamic influences every category of customer loyalty. From hospitality to retailing Transactional loyalty alone can’t do the job. Emotional …

TORONTO, ON–NLI Solutions, a leader in digital catalogue infrastructure and enterprise fulfillment, and One Mint Club, an AI-powered loyalty, analytics, and customer engagement platform, today announced a transformative strategic partnership to deliver one of the most advanced and scalable rewards ecosystems in North America. The collaboration combines NLI’s deep operational …

By integrating deep data expertise, this acquisition directly addresses the increasing demand from businesses and governments for advanced AI and analytics MONTRÉAL, QC–Ateko has acquired SDK Tek Services Ltd.(SDK), a highly respected Calgary-headquartered data engineering and analytics integrator. This acquisition supports Bell’s strategic priority to lead in enterprise with AI-powered …

TORONTO, ON–Mastercard announced more support for Canadian small business owners, including the launch of Small Business Navigator in Canada, which grants small business owners access to resources designed to help simplify operations, control costs, and empower efficiency. The suite of resources offers free economic insights, cost-saving opportunities and cybersecurity resources, …

Environics connects NIQ Precision Areas, Geo Audience, and Geo Lift data to its marketing analytics, activation and measurement suite bringing unmatched local targeting and campaign lift analysis for CPG manufacturers and retailers TORONTO, ON–Environics Analytics announced an expanded collaboration with NIQ, a global leader in consumer intelligence. The new agreement …

OTTAWA, ON–Registration is now open for the Canadian War Museum Conference 2025: Oral History and the Veterans’ Experience, which will be held from Thursday, October 2 to Sunday, October 5, 2025 at the Museum. This ground-breaking conference, one of the first to focus on the growing interest in the post-service …

INTERVIEW: Andrew Jenkins, social media expert By Stephen Shaw We are nearly two decades now into the social media era – time enough to assess its net impact on society at large. The harms of social media are well known. The social divisiveness. The rampant spread of misinformation – of …