Agencies Skylar Media Group, Idea Notion Announce Formal Partnership
Aim to simplify digital transformations, enhance customer experience across North America TORONTO, ON–Award-winning creative marketing agency, Skylar Media and cutting-edge digital consulting agency, Idea Notion announced a formal strategic partnership to simplify full digital transformations and enhance customer experiences across North America. The partnership will offer a comprehensive solution to …
Lightspeed helps Bloomingdale’s evolve buying approach
NuORDER by Lightspeed technology enabled Bloomingdale’s to conduct digital buy for the launch of Bloomie’s concept store MONTREA, QC–NuORDER by Lightspeed highlights its positive collaboration with retail client Bloomingdale’s. The partnership has delivered meaningful impact for Bloomingdales buying processes during market appointments, order writing and style outs. With NuORDER by …
Union of Sweet Bordeaux Wines Targets Canadian Market with Participation in “The Charming Taste of Europe” Campaign
NEW YORK, NY–The Union des Vins Doux de Bordeaux says Canada will be a key focus market for the next three years in light of their participation within “The Charming Taste of Europe“, a communication program to promote its wines and territory in conjunction with other exquisite European products, such …
Achievers announces new Employee Experience Platform to increase belonging at work
TORONTO, ON — Achievers, the progressive choice for employee voice and recognition solutions, announced a new Achievers Employee Experience Platform — a connected ecosystem of products and integrations that power a relevant and agile employee experience strategy — at its annual user conference, Achievers Customer Experience (ACE). For today’s workforce, the employee …
Giant Tiger Reveals New Experience, Ottawa store sets tone
New Ottawa store designed with customer experience in mind OTTAWA, ON–All the work that marketing does to create brands, target customers, entice them into stores and keep them loyal can be undone by the in-store experience if customer expectation doesn’t match what they feel inside the store. It’s not new, …
Reinventing Retail For Marketers
By Adriano Almeida Think about the last time you attended a trade show. You probably registered online and then travelled to some conference centre or hotel for the promise of receiving education, insight and experiences that were tailored to your particular field of interest. Whether for business or pleasure, these …
Four Seasons Expands Award-Winning Chat Service with the Addition of New Channels
Powered by Real People, Four Seasons Chat is now available on Nine Messaging Platforms, Including WhatsApp, and Delivering Response Times Averaging 90 Seconds or Less TORONTO–With chat apps trending and conversational commerce on the rise, Four Seasons Hotels and Resorts, the world’s leading luxury hospitality company, has once again expanded …
Unique AI module to analyze sentiment and trends in live chat interactions
Implemented in KEYYES, the group’s luxury digital platform, it features data application to evaluate trends in satisfaction and measure efficiency of its high touch service teams TORONTO–Sarment Intelligent Services, a lifestyle service provider that serves the High Net Worth and Ultra High Net Worth communities, is launching a new artificial …
Top five marketing skills in demand in 2017
Here is a look at the top five jobs and skills that will be in high demand in the ever-evolving marketing industry in 2017: Paid social Mobile browsing is on the rise. Most consumers are using their smartphones for messaging, email and social media; therefore, a lot of companies are …
Qualtrics’ new experience management platform helps organizations close “experience gap”
Platform makes it easy to measure, prioritize and optimize the experiences organizations provide across the four foundations of business: customer, product, employee and brand London, UK — Qualtrics last week announced the Qualtrics XM Platform, the world’s first experience management platform designed to address the growing experience gap—the gap between what …