Storing marketing data in the cloud

  We’ve all heard Big Data is coming. The raw marketing information from mouse-overs, key-clicks and in-store activities constitutes a potentially huge increase in total data flow, all of which has to be temporarily stored, processed and the results saved. One of the challenges of the next wave of IT …

READ MORE →

How digital wallets are transforming the payment experience

  The way Canadians shop is changing. Now, more than ever, Canadians are choosing their phones and tablets to go online rather than their computers and the scales are tipping toward a higher volume of online transactions in the retail space. According to a Moneris prediction, by 2030, only 10% …

READ MORE →

Canada Post, Mastercard introduce multi-currency prepaid card

TORONTO — Mastercard and Canada Post, with collaboration from Payment Source Inc. and Peoples Trust Company, today announced the launch of Cash Passport, the latest payment solution for smart and simple travel. The contactless (tap) card, which allows users to load up to seven currencies at a time, is a …

READ MORE →

Mobile payments, ordering and loyalty: The perfect combination

Everywhere you go, people have their heads buried in their phones, either checking Facebook, scrolling through Instagram, glancing at email, sending texts or even catching Pokémon. Businesses cannot ignore this phenomenon if they want to keep pace with consumer behavior and expectations. Let’s be clear: It’s not just communication and …

READ MORE →

Loyalty programs: Three trends to target in 2017

The combination of marketing and customer loyalty is not a new collaboration but it is the strategy behind it that has been evolving dramatically in the past few years and that drive is going to continue through 2017. Momentum will continue to build in the loyalty program space and, therefore, …

READ MORE →

The evolution of an expert fraud investigation team

Fraud investigation teams are an essential part of managing e-commerce fraud, but with the proliferation of fraud tools they have become somewhat of a taboo topic in the industry. Many of the new fraud solutions suggest that fraud investigator reviews can be completely eliminated and merchants can instead rely solely …

READ MORE →

‘Tis the season for e-commerce

Proven tips to help you get through the holidays T’was the month before Christmas, when all through the house, Everybody was scrambling, looking to buy a blouse. Company A waited and waited, now their site’s in repair, While Company B made the sale, they planned ahead to avoid the scare. …

READ MORE →

Canadians expect dynamic digital payment solutions and experiences

How Interac is adapting to deliver exceptional, innovative experiences for your customer We have truly entered an age of digital transformation. We are, increasingly, a digitally connected people engaging in ever more sophisticated tasks through technology—and this will only continue to escalate. This wave of technological change squarely impacts payments …

READ MORE →

Never miss out on a sale

Businesses large and small never want to miss out on a sale. In 2009, Jim McKelvey was operating a glass-blowing business and lost out on a sale because he was unable to accept credit cards. You may know the story: out of that experience McKelvey and Jack Dorsey founded Square, …

READ MORE →

Five tips for a successful e-commerce integration

  To succeed with e-commerce at any scale you need to connect your accounting, ERP, POS or warehouse systems to your e-commerce software. While managing a handful of orders a day manually might be slightly inconvenient, managing 50 or 100 is a big challenge and 1,000+ is impossible. There are …

READ MORE →