Home, now more than ever, for the call centres

By Brendan Read Direct marketers looking for ways to cut call centre costs and improve performance may find the answer is right at home, with home-based call centre agents as in-house employees or outsourced. I wrote that opening sentence in “Home for the call centres” published in the August 2005 …

READ MORE →

Walmart Canada to build $175 million state-of-the-art fulfillment centre in Surrey, BC

Fulfillment centre will provide fresh and frozen grocery items to 60 stores within British Columbia; Facility to feature state-of-the-art technology, with focus on sustainability and zero-waste SURREY, BC–Walmart Canada has announced plans to invest more than $175 million to build a new 300,000 square foot, high-tech, state-of-the-art fresh, frozen grocery facility …

READ MORE →

Amazon Expands Footprint in Ontario with New Fulfillment Centre in Caledon

The facility will create more than 800 full-time jobs in Greater Toronto Amazon plans a new fulfillment centre in Caledon, a town in the greater Toronto area. The 1-million square foot facility will create more than 800 full-time jobs with comprehensive benefits and join Amazon’s network of existing Ontario buildings …

READ MORE →

The retail supply chain is modernizing

Three impact areas you need to act on today If you’re a brand manufacturer, your retailers are undercutting you and going right to the factories to make their own versions of what you sell. If you’re a retailer, your brands are going direct to the consumers and bypassing the retail …

READ MORE →

Storing marketing data in the cloud

  We’ve all heard Big Data is coming. The raw marketing information from mouse-overs, key-clicks and in-store activities constitutes a potentially huge increase in total data flow, all of which has to be temporarily stored, processed and the results saved. One of the challenges of the next wave of IT …

READ MORE →

How digital wallets are transforming the payment experience

  The way Canadians shop is changing. Now, more than ever, Canadians are choosing their phones and tablets to go online rather than their computers and the scales are tipping toward a higher volume of online transactions in the retail space. According to a Moneris prediction, by 2030, only 10% …

READ MORE →

Canada Post, Mastercard introduce multi-currency prepaid card

TORONTO — Mastercard and Canada Post, with collaboration from Payment Source Inc. and Peoples Trust Company, today announced the launch of Cash Passport, the latest payment solution for smart and simple travel. The contactless (tap) card, which allows users to load up to seven currencies at a time, is a …

READ MORE →

Mobile payments, ordering and loyalty: The perfect combination

Everywhere you go, people have their heads buried in their phones, either checking Facebook, scrolling through Instagram, glancing at email, sending texts or even catching Pokémon. Businesses cannot ignore this phenomenon if they want to keep pace with consumer behavior and expectations. Let’s be clear: It’s not just communication and …

READ MORE →

Loyalty programs: Three trends to target in 2017

The combination of marketing and customer loyalty is not a new collaboration but it is the strategy behind it that has been evolving dramatically in the past few years and that drive is going to continue through 2017. Momentum will continue to build in the loyalty program space and, therefore, …

READ MORE →

The evolution of an expert fraud investigation team

Fraud investigation teams are an essential part of managing e-commerce fraud, but with the proliferation of fraud tools they have become somewhat of a taboo topic in the industry. Many of the new fraud solutions suggest that fraud investigator reviews can be completely eliminated and merchants can instead rely solely …

READ MORE →