Is customers’ stress of holiday shopping costing you sales?

Survey shows online shopping, buying fewer gifts among preferred “coping mechanisms” MISSISSAUGA–While the holiday period is long considered one of the most joyous times of the year, one-third of Canadians find holiday shopping more stressful than they did five years ago. Although more people are turning to online shopping and …

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Ikea extends return policy to a year

IKEA customers at the heart of the new policy, which extends returns from 45 days to 365 days BURLINGTON, ON–IKEA Canada announces a 365 day return policy to “make the shopping experience more convenient and flexible for customers”. The new, no-nonsense policy allows returns for unused product up to one …

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Momentum builds for Canadian Research Insights Council, new industry association

Interim board announces organization’s name; takes concrete steps to formalize TORONTO, October 15, 2018—Momentum continues to build for the Canadian Research Insights Council (“CRIC”), the new industry association established to represent market and survey research agencies and industry partners. Since its inaugural meeting on August 30, members of the Interim Board have …

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PUDO partners with Landmark Global to shorten last mile in Canada

PUDO Inc., North America’s first carrier-neutral pick-up drop-off network has an agreement with global third-party logistics company Landmark Global Inc., part of the bpost group, to undertake a mutually beneficial arrangement for LGI and its customers to use PUDO’s network of parcel pick-up and drop-off locations, to enhance the last-mile …

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Real Canadian Superstore Launches Same-Day Grocery Delivery Service with Instacart in Winnipeg

Winnipeg Residents Can Now Have Groceries Delivered in as Little as One-Hour Real Canadian Superstore announced today an expansion into Winnipeg to bring home delivery to close to 200,000 households. Winnipeg residents can now order their favorite brands from Real Canadian Superstore and have their groceries and everyday essentials delivered …

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Home, now more than ever, for the call centres

By Brendan Read Direct marketers looking for ways to cut call centre costs and improve performance may find the answer is right at home, with home-based call centre agents as in-house employees or outsourced. I wrote that opening sentence in “Home for the call centres” published in the August 2005 …

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Walmart Canada to build $175 million state-of-the-art fulfillment centre in Surrey, BC

Fulfillment centre will provide fresh and frozen grocery items to 60 stores within British Columbia; Facility to feature state-of-the-art technology, with focus on sustainability and zero-waste SURREY, BC–Walmart Canada has announced plans to invest more than $175 million to build a new 300,000 square foot, high-tech, state-of-the-art fresh, frozen grocery facility …

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Amazon Expands Footprint in Ontario with New Fulfillment Centre in Caledon

The facility will create more than 800 full-time jobs in Greater Toronto Amazon plans a new fulfillment centre in Caledon, a town in the greater Toronto area. The 1-million square foot facility will create more than 800 full-time jobs with comprehensive benefits and join Amazon’s network of existing Ontario buildings …

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The retail supply chain is modernizing

Three impact areas you need to act on today If you’re a brand manufacturer, your retailers are undercutting you and going right to the factories to make their own versions of what you sell. If you’re a retailer, your brands are going direct to the consumers and bypassing the retail …

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Storing marketing data in the cloud

  We’ve all heard Big Data is coming. The raw marketing information from mouse-overs, key-clicks and in-store activities constitutes a potentially huge increase in total data flow, all of which has to be temporarily stored, processed and the results saved. One of the challenges of the next wave of IT …

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