Enhancing experiential marketing tactics with integrated mobile
There has long been a divide between old and new, or traditional versus non-traditional, in the marketing industry. The two schools of thought constantly battle it out to decide whose approach will have a greater impact on marketing success in any given industry. Can’t we all just get along? …
Customers can now book flights through Aeroplan app
PRESS RELEASE: Montreal — Aeroplan today unveiled that members can now use the new Aeroplan app as an easy and convenient way to book flight rewards using their Aeroplan Miles 21. Esposito K, Ciotola M, Maiorino MI, Giugliano F,system cytochrome P450.mainly by hypertension, dyslipidemia, smoking and diabetes.completely prevent the erection become …
Mobile operators to tap into $1.3 trillion travel ecosystem
Mobileum’s Rovng app generates high-margin travel revenue for mobile operators by leveraging their roaming data to tap into a $1.3 trillion ecosystem of travel service providers PRESS RELEASE: BARCELONA, Spain — Mobileum, the leader in analytics solutions for telecoms, has launched its Rovng app at the Mobile World Congress in Barcelona. This smartphone …
The power of data in building long-term customer loyalty
We as marketers are very lucky to be witnessing a time of great development and exciting change in our industry. For years now, we have been discussing the notion of one-to-one marketing, but without the real technologies and capabilities to fully act on this big idea. Today, the marketing industry …
HSMAI honours FUSE & FRHI Hotels & Resorts with Gold Award for digital marketing
PRESS RELEASE: TORONTO, ON — The Hospitality Sales & Marketing Association International (HSMAI) honored FRHI Hotels & Resorts, Americas Region with a Gold Adrian Award for digital marketing excellence for its winning entry in the 59th annual Adrian Awards, the largest and most prestigious global travel marketing competition. The winning …
Yahoo announces updates to Mobile Developer Suite
At Yahoo’s Third Mobile Developer Conference in San Francisco, executives unveiled key advancements to the Mobile Developer Suite and shared insights on the evolving mobile landscape PRESS RELEASE: SAN FRANCISCO — Today, Yahoo, Inc. is hosting thousands of developers at the Yahoo Mobile Developer Conference at the The Masonic in …
Deloitte and Vlocity bring industry-specific cloud apps to Canadian clients
Deloitte Digital alliance capitalizes on shared vision for technology innovation and introduces Vlocity industry cloud apps to the Canadian marketplace PRESS RELEASE: SAN FRANCISCO, CA — Business advisory firm Deloitte and industry cloud apps company Vlocity have announced a strategic alliance in the Canadian marketplace — building on Deloitte’s business and …
Newad celebrates 21 years
Company marks anniversary with key acquisition, strong growth, support for start-ups PRESS RELEASE: Montreal — Newad, Canada’s leading indoor advertising network, celebrates 21 years of operation in 2016 with strong growth and a unique campaign to mark its official entry into adulthood. Newad closed its 20th year with the acquisition of …
National Bank Insurance enhances its web and mobile presence
PRESS RELEASE: MONTREAL — National Bank Insurance is enhancing its digital presence by launching a new website optimized for tablets and smartphones. The site at nbc-insurance.ca is user-friendly and intuitive. With a tap of their finger or a click of the mouse, users can quickly access the full range of products …
4C leverages Teradata for enhanced data management
Solution will improve business intelligence, real-time analytics for cross-channel ad campaigns PRESS RELEASE: Teradata Marketing Applications, a division of Teradata Corp., the big data analytics and marketing applications company, said today that 4C, a Chicago-based data science and media technology company, is utilizing Teradata’s Data Management Platform (DMP) to help digital marketers improve how they collect …