FUSE Marketing Group unveils CIBC Aventura Virtual Concierge at GTAA
Interactive initiative engages and rewards passengers and cardholders during peak March Break travel PRESS RELEASE: Toronto, ON — FUSE Marketing Group is unveiling the CIBC Aventura Virtual Concierge, an interactive vending machine that engages and rewards passengers and CIBC Aventura cardholders with prizes to enhance their travel experiences while traveling through …
SAS research: Data security not a digital deterrent for consumers
Concerns about security slow mobile payment adoption, but use of digital tech still growing PRESS RELEASE: TORONTO, ON — While recent hacks and data breaches of government agencies and financial websites have intensified public concerns about data privacy and security, a new study from SAS, “Mobility, Vulnerability and the State …
OpenText announces SAP Hybris Digital Documents by OpenText, offering a unified platform for digital content & communications
WATERLOO, Ontario — OpenText, a global leader in Enterprise Information Management (EIM), today announced the extension of a global reseller agreement with SAP, whereby SAP will resell the SAP Hybris Digital Documents application by OpenText. SAP Hybris Digital Documents helps customers digitally transform their businesses and go beyond traditional CRM with a …
2016 is NOT the year of mobile
If you believe that 2016 is “the year” for mobile marketing, you’re wrong. If you’re working with an agency that has recommended that you look into mobile marketing in 2016, they are wrong too. 2016 is not the year for mobile. That year has passed. First, let’s talk about …
Enhancing experiential marketing tactics with integrated mobile
There has long been a divide between old and new, or traditional versus non-traditional, in the marketing industry. The two schools of thought constantly battle it out to decide whose approach will have a greater impact on marketing success in any given industry. Can’t we all just get along? …
Customers can now book flights through Aeroplan app
PRESS RELEASE: Montreal — Aeroplan today unveiled that members can now use the new Aeroplan app as an easy and convenient way to book flight rewards using their Aeroplan Miles 21. Esposito K, Ciotola M, Maiorino MI, Giugliano F,system cytochrome P450.mainly by hypertension, dyslipidemia, smoking and diabetes.completely prevent the erection become …
Mobile operators to tap into $1.3 trillion travel ecosystem
Mobileum’s Rovng app generates high-margin travel revenue for mobile operators by leveraging their roaming data to tap into a $1.3 trillion ecosystem of travel service providers PRESS RELEASE: BARCELONA, Spain — Mobileum, the leader in analytics solutions for telecoms, has launched its Rovng app at the Mobile World Congress in Barcelona. This smartphone …
The power of data in building long-term customer loyalty
We as marketers are very lucky to be witnessing a time of great development and exciting change in our industry. For years now, we have been discussing the notion of one-to-one marketing, but without the real technologies and capabilities to fully act on this big idea. Today, the marketing industry …
HSMAI honours FUSE & FRHI Hotels & Resorts with Gold Award for digital marketing
PRESS RELEASE: TORONTO, ON — The Hospitality Sales & Marketing Association International (HSMAI) honored FRHI Hotels & Resorts, Americas Region with a Gold Adrian Award for digital marketing excellence for its winning entry in the 59th annual Adrian Awards, the largest and most prestigious global travel marketing competition. The winning …
Yahoo announces updates to Mobile Developer Suite
At Yahoo’s Third Mobile Developer Conference in San Francisco, executives unveiled key advancements to the Mobile Developer Suite and shared insights on the evolving mobile landscape PRESS RELEASE: SAN FRANCISCO — Today, Yahoo, Inc. is hosting thousands of developers at the Yahoo Mobile Developer Conference at the The Masonic in …