MET Fine Printers planning operational expansion
MET Fine Printers (MET) today announced its plans to expand its operations through an arrangement with Rhino Print Solutions (Rhino), enabling customers across North America to access a richer selection of print and new media services under the MET brand.
The expansion involves select Rhino assets and business activities, including its Calgary facility, which will be integrated into MET’s operations. The arrangement will significantly increase MET’s depth as well as its scope of services. MET’s President Nikos Kallas and the senior management group will lead the expanded company; senior members of the Rhino team are joining MET and all business will operate exclusively under MET Fine Printers. Full terms of the arrangement are not being disclosed.
“We’re excited about the opportunities and benefits made possible through combining the talents, resources and experience of our companies,” said MET President Nikos Kallas. “We look forward to working together to optimize the variety of communication experiences we can offer clients.”
“MET’s long history of innovation, craftsmanship and community leadership makes it the perfect company to take our organization into the future,” said Rhino President & CEO David Allan. “Our businesses are well-aligned and we anticipate a seamless transition for all of our customers.”
The newly expanded MET will continue to provide its award-winning proprietary technology, custom finishing and integrated print solutions for a variety of businesses in the design, advertising and institutional sectors. At the same time, the company will expand its focus on new media technologies and advances in sustainable printing.
Environics Communications amps up creative team
Environics Communications’ steady transformation to meet the evolving needs of clients continues with the growth of a dedicated creative team.
Under the guidance of grizzled advertising veteran Stephen Creet, Julie Martinson and Ella Potyrala-Singleton join the agency as Associate Creative Directors. This dynamic duo enhances Environics’ creative and strategic capabilities across the full spectrum of communications channels.
“Our firm was one of the first PR agencies in Canada to hire a Creative Director, and as work for our clients continues to grow, our team is growing too,” said Bruce MacLellan, Chairman and CEO of Environics Communications. “The agency business is changing fast and we intend to define the new model for success.”
Julie and Ella both join from UNION Advertising, where they fine-tuned their considerable talents as copywriter and art director respectively. While at UNION, Julie and Ella worked on various projects for Kraft Foods, Revlon, and Shopper’s Drug Mart. Julie thrives on creative challenges and is completely at home with all things digital, while Ella’s critical mind and impeccable visual instinct transforms ideas into eye-catching ads. Prior to their time at UNION, Ella played an integral part in winning Kraft US and Unilever business at Trapeze Media, while Julie led a team of writers for Citibank US at Critical Mass.
“We feel we can compete with anyone to create razor-sharp strategies and compelling content, be it digital or analog,” says Creative Director Stephen Creet. “Ella and Julie have insights and skills that belie their years, and we were already strong in digital creation and production. Of course Environics Communications has long been renowned for PR and influencer marketing expertise.”