Digital

Second City, Toronto Symphony Orchestra digital marketing veteran to guide digital strategy for ST’s non-profit client roster TORONTO–Stephen Thomas Ltd (ST) has appointed Maytal Kowalski as its new Director, Digital Strategy. In her new role, Kowalski will act as a digital subject matter expert on ST’s Strategic Services team and …

Businesses that prioritize customer experience generate 11 per cent higher shareholder returns TORONTO–A small number of innovative chief marketing officers (CMOs) are helping their organizations generate shareholder returns 11 per cent higher than those of their industry peers by delivering hyper-relevant customer experiences, according to a new report from Accenture …

Self-Service Innovations in Exstream Empower Marketers WATERLOO– OpenText announced version 16.6 is generally available now and will be launched in July 2019 at its annual user conference, OpenText Enterprise World. Innovations in its market-leading customer communications management solution, OpenText Exstream, are being previewed at Document Strategy Forum 2019 (DSF ’19). …

Companies Working Together on Strategic Digital Signage Solution at 20 Locations Across Canada TORONTO–Cineplex Digital Media has partnered with Mountain Equipment Co-op to deliver a unique digital signage solution that optimizes the retail experience for customers at MEC stores across the country. Leveraging its strategic experience design services, CDM introduced …

Digital landscape changing the rules GATINEAU, QC–Elections Canada is issuing guidance regarding political ads during pre-election and election periods. The goal of this new document is to help online platforms and advertisers comply with transparency requirements in accordance with recent changes to the Canada Elections Act (the Act) that will …

RBC launches two Canadian-first digital solutions through industry leading mobile app TORONTO–RBC is the first Canadian bank to introduce two new value-added features through the RBC Mobile app, making the everyday banking experience even better for clients. RBC customers can now add a new bill payee by taking a photo …

TORONTO–TribalScale has joined the Amazon Web Services (AWS) Partner Network (APN) as a Select Consulting Partner. The agreement recognizes TribalScale’s expertise in cloud-based software development and ability to leverage the AWS platform and its tools. Together, TribalScale and AWS are providing complete cloud services and a cloud management portfolio that …

New partnership with Media Monks is another step forward in Avon’s ‘Open Up’ strategy, digitizing the business and e-enabling Representatives LONDON–Avon Products, the historical leader in direct selling of beauty products, has appointed global creative production company MediaMonks to support its Representative’s growing use of ecommerce and digital tools with …

Media Glance, a renowned digital marketing provider in Toronto, Ontario, has recently launched a new website to increase the offerings for its customers TORONTO–Leading pioneers in the field of digital marketing and advertising, Media Glance, have recently announced the release and launch of their new website. Media Glance is a …

New security reality is leading to heightened concern over privacy and security SINGAPORE–More and more enterprises are looking towards new technologies such Machine Learning & Artificial Intelligence, Edge Computing, Software Defined in their push towards digital transformation. However, technological challenges such as cybersecurity, disparate configurations and application centricity still remain. …