Environics Analytics Names Anil Arora Special Innovator of the Year
TORONTO, ON–Environics Analytics (EA) announced Anil Arora, the Chief Statistician of Canada at Statistics Canada, as the recipient of its 2023 Special Innovator of the Year award. Anil (left) has been a trailblazer in developing new data approaches and statistical methodologies in Canada for decades. He pioneered moving big data …
Melissa Patent for Smart Proximity Matching Technology Renewed; Capabilities Boost Data Quality Efforts
Melissa’s MatchUp tool leverages proprietary distance matching algorithm to ensure a single, accurate view of the customer RANCHO SANTA MARGARITA, CA–Melissa, a leading provider of global data quality, identity verification, and address management solutions, today announced the renewal of its patent for proximity matching technology featured in its global data …
Media Literacy in the Age of AI
Most (58 percent) Canadians have personally encountered misleading or false online/social media AI info generated over past six months; Majority (71 percent) say governments won’t be able to regulate companies that generate AI content for online/social media use TORONTO, ON—A study released by the Canadian Journalism Foundation (CJF) finds that …
How a Cashless Society Means New Opportunity for Businesses, Consumers
By Hamed Arbabi, CEO, VoPay When speaking about the future of a cashless society, we have to acknowledge the role the COVID-19 pandemic played as a catalyst for digitization acceleration. All over the world, we have altered the way we work, travel, shop, and how businesses pay for goods and …
DataCore Mail Management acquired by 3CO Legacy Solutions
Baker Tilly CF’s client DataCore Mail Management has been acquired by 3CO Legacy Solutions VANCOUVER, BC – Baker Tilly Canada Corporate Finance Inc. announced that its client DataCore Mail Management Ltd. has been acquired by 3CO Legacy Solutions Inc. DataCore is a BC-based direct mail advertising company. 3CO is a …
Scene+ is now available at Home Hardware store locations across Canada
ST. JACOBS, ON–Canadians can now earn Scene+™ points at Home Hardware Stores Limited’s close to 1,100 locations across Canada and at homehardware.ca using their Scene+™ Loyalty Card and the Scotiabank® Scene+™ Visa* Card. With the addition of Home Hardware, Canada’s largest Dealer-owned home improvement retailer to the Scene+ roster, Canadians …
Subway Introduces MVP Rewards, New Loyalty Program with More Points
Sandwich lovers across North America will feel like an MVP TORONTO, ON–Subway unveiled MVP Rewards, a refreshed loyalty program launching September 9 in Canada, the U.S., and Puerto Rico. The new and improved program gives Subway guests the MVP experience with more ways to earn, more perks, and more earning …
GO Hits a Home Run with Jays Fans in Latest Ad Campaign
TORONTO, ON–GO Transit teams up with Toronto Blue Jays fans to help create their latest ads, promoting the bond between GO Transit and the Toronto Blue Jays. Last month, GO Transit invited Blue Jays fans to step up to the plate and share their “GO Jays” signs, with the promise …
Capital One launches new Smart Rewards Mastercard
New card furthers Capital One’s commitment to help Canadians succeed with credit in the long term TORONTO, ON–Capital One Canada, the financial institution that has helped more than 4 million Canadians with access to credit, is introducing the new Capital One Smart Rewards Mastercard – the only Canadian credit card …
Walmart Canada launches Live Better U Canada
TORONTO, ON–With a commitment to ensuring their associates have the skills needed for the future, Walmart Canada announced they will cover the cost of tuition, books, and course fees for associates through its Live Better U (LBU) education program. This program marks a $50 million investment over the next five …