Prepaid Cards Top Canadian Wish Lists this Holiday Season

A survey by the Canadian Prepaid Providers Organization (CPPO) reveals a preference for both receiving and giving prepaid cards this holiday season TORONTO–Last minute holiday shoppers have at least one reason to rejoice this year because their task just became a lot easier. According to a recent survey, prepaid cards …

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Lightspeed Loyalty Designed for Independent Businesses Makes Its Debut

Global POS leader acquires Toronto-based loyalty platform ReUp, launches a complete loyalty solution for retailers and restaurants MONTREAL–Lightspeed, a powerful cloud point of sale system for independent retailers and restaurants, today introduces Lightspeed Loyalty. With its seamless integration of Lightspeed’s existing suite of products, the new technology enables merchants to …

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Star Telecom Signs Agreement to Offer Genesys Customer Experience Solutions

Agreement adds cloud and on-premises omnichannel contact center platforms to Star Telecom’s portfolio TORONTO–Star Telecom, Canada’s only telecommunications provider focused exclusively on contact centres, has signed a reseller agreement with Genesys, the global leader in omnichannel customer experience and contact centre solutions. The agreement enables Star Telecom to market, sell …

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Retailers in an Omni-channel Environment Increasingly Deploy RFID for Customer Experience Management

Companies need to incorporate advanced technologies such as data analytics and cloud to attract new-age retailers, finds Frost & Sullivan The rise of the Internet of Things (IoT) has caused a sea change in the buying patterns of customers and, by extension, the market strategies of retailers. E-commerce and m-commerce …

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Mastercard signs on to use start-up’s engagement measurement solution

Cerebri AI Selected for Mastercard Start Path; Leverages Mastercard’s “Do It Together” Approach to Connect Top Startups with Banks and Merchants AUSTIN–Cerebri AI, the creator of the Cerebri Values™ system for enhanced customer experience, was one of 10 startups recently selected from a global pool of over 1,600 applicants to …

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Loblaw adds PC Insiders option to 16 million PC Optimum loyalty program members

Exclusive PC Insiders subscription program open to more than 16 million PC Optimum members BRAMPTON–Loblaw Companies has opened up the PC Insiders subscription program to all 16 million PC Optimum loyalty members. The program originally launched last year as a small invitation-only offer of exclusive rewards and e-commerce benefits for …

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Supremex continues move away from envelopes to packaging

Supremex Announces Plan to Optimize Costs at its Envelope Platform to Further Support Diversification into Packaging MONTREAL–Supremex Inc.  the manufacturer and marketer of envelopes and a growing provider of paper-based packaging solutions, today announced a plan to reduce operating expenses at its Canadian envelope operations to improve resource allocation and …

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Canadian customers among least trusting in the world with their personal data: KPMG

Advertising among least trusted sectors; Canadians demand better digital experiences; Companies win by earning loyalty through transparency, innovation TORONTO–Nearly two-thirds of Canadians don’t trust any organization to see or hold their personal data, finds a new report from KPMG in Canada. The report Me, my Canadian life, my wallet, finds …

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GoDaddy offers Canadian Businesses More Ways to Attract, Engage Customers

GoDaddy Canada announces new add-ons for Website Builder through integrations with Google, Canada Post, Square and PayPal TORONTO–GoDaddy, the world’s largest cloud platform dedicated to small, independent ventures, today launched new features for GoDaddy Website Builder. These new add-ons make it easier for small business owners to be searchable online …

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Five imperatives for retailers to win with the future consumer during, beyond the holiday season

Taking bold actions now will allow Canadian retailers to thrive in the future consumer world TORONTO–The holiday season is the busiest time of the year for Canadian retailers. And to keep making shoppers’ wishes come true over the next few years, retailers will need to find new ways of creating …

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