Antoinette Benoit is 2019 Marketer of the year at CMA Awards
TORONTO, ON–A sold-out crowd of 1,200 people gathered this evening to celebrate the winners of the Canadian Marketing Association’s (CMA) 2019 Awards, presented by TD, including presentation of our premiere awards: Marketer of the Year, Best of the Best, Lifetime Achievement and Top Cause. “Every year, we are impressed by …
Women’s Executive Network (WXN) Announces Canada’s Most Powerful Women: Top 100 Award Winners
KPMG works with WXN to help develop “iconic female leaders” TORONTO, ON–The list of Canada’s Most Powerful Women: Top 100 Award Winners, presented by KPMG was released today, paying tribute to the outstanding women across Canada who advocate for diversity in the workforce and inspire the next generation of leaders. …
Loblaw launches online marketplace, making more curated brands, products, convenience and loyalty points available to Canadians
Loblaw will expand online categories for Baby, Toy, Home, Kitchen and Pet with new, curated vendors TORONTO, ON–Loblaw Companies Limited began extending the assortment and convenience of PC Express with an online marketplace, adding brands and products that Loblaw has not historically stocked. This will include additional items for baby, …
RBC, Western, Partner for Future of AI and Data Analytics
Partnership will prepare emerging leaders; Includes new courses on ethical data analytics and AI; scholarship funds in data science and software engineering; a design thinking program LONDON, ON–Western University and Royal Bank of Canada have partnered to help prepare the next generation of talent in navigating this era of unprecedented technical …
Indigo’s new online gifting platform wants to transform how Canadians gift
TORONTO, ON–Thoughtfull™, a new online gifting platform created by Indigo Books & Music Inc went into beta launch today. Aiming to transform the way in which Canadians discover and select gifts, Thoughtfull is the first marketplace of its kind to provide curated gift recommendations based on how the gift giver …
Purolator increases Canadian footprint to service unprecedented customer growth this holiday season and beyond
Purolator announces major expansion as the company expects to process an unprecedented 35 million packages this holiday season TORONTO, ON–With the holidays just around the corner, Purolator announced plans to step-change its network capacity, speed and consumer convenience in anticipation of its busiest week of the year, Black Friday and …
ICA calls for billable rate cards to be ripped-up as agency payment terms harden
Rate card discount practice works against agencies TORONTO, ON –The billable rate card continues to dominate Canadian advertising, with variable fees based on time billed in use at 79.4% of agencies, according to the new Agency Progressive Pricing Report from the Institute of Communication Agencies (ICA). Read the Report Agencies …
Leesa Sleep, Hudson’s Bay Donate 500 Mattresses to Canadians supported by the Canadian Mental Health Association
TORONTO–Leesa Sleep, a mission-driven premium mattress company, and Hudson’s Bay, Canada’s premiere department store announced a commitment to donate 500 mattresses over the next year to families and individuals served by the Canadian Mental Health Association (CMHA) across the country. This long-term commitment launched earlier today, as Leesa Sleep Co-Founder …
Cashmere Collection event Supports Breast Cancer Cause
Cashmere Collection: Legends of Fashion pays homage to icons of fashion TORONTO–A stunning showcase of talent, the 16th annual Cashmere Collection debuted before a packed-out audience of fashion industry insiders, influencers and the media at Toronto’s Globe and Mail Centre, on September 25. Starring 16 top Canadian designers and their …
Indigo Launches plum PLUS, a New Membership Program
Offers Canadians More Rewards Than Ever TORONTO–Indigo, the world’s first Cultural Department Store® for booklovers, today announced its new membership program, plum® PLUS, launching nationally this week. plum PLUS rewards customers with an immediate discount on eligible products and the ability to earn points on almost every dollar spent at …