Data SecurityDigitalIndustry Trends

BlackBerry Survey Finds Consumers Don’t Trust Connected Devices to Keep Data Safe

Findings say consumers favor of a “Seal” or “Stamp of Approval” to demonstrate which Internet-connected devices achieve a certain standard of security BlackBerry Limited announced new survey findings on consumer attitudes and behaviors toward security, trust and privacy, particularly when it comes to purchasing and using smart, connected ‘things’ which …

Data AnalyticsIndustry Trends

Statistics Canada – The Chief Statistician’s Top 10 for 2018

Statistics Canada takes a look at the chief’s key insights OTTAWA–This past year was an action-packed year in the world of data. Statistics Canada explored many newsworthy topics this year and published 1,221 releases in their publication The Daily. Did you miss any of the highlights? Here are the Chief …

Industry Trends

New Report Provides brands with tech insights for the New Year

FleishmanHillard HighRoad Launches Tech Trends 2019 Report TORONTO–FleishmanHillard HighRoad today released “Tech Trends 2019: The Fads. The Fears. The Future.“, a new report offering insights and predictions for the technology industry. The report features an analysis of one billion tech-focused consumer conversations on Twitter between 2017 and 2018, along with …

Contact ManagementIndustry TrendsWorkforce Management

Generation Gap is Shrinking When It Comes to Patience with Call Centres

Genesys study shows people unite across age groups in their shared dislikes; everyone hates being put on hold and getting incorrect information SAN FRANCISCO–From Millennials to Boomers, North Americans are divided on a wide range of issues today. But when it comes to expectations for customer service, they have much …

AdvertisingIndustry TrendsPrivacy

Canadian customers among least trusting in the world with their personal data: KPMG

Advertising among least trusted sectors; Canadians demand better digital experiences; Companies win by earning loyalty through transparency, innovation TORONTO–Nearly two-thirds of Canadians don’t trust any organization to see or hold their personal data, finds a new report from KPMG in Canada. The report Me, my Canadian life, my wallet, finds …

Industry TrendsMarketing Research

New research reveals significant disconnect between what’s needed to achieve consumer attention and the actual evidence

AcuityAds Comprehensive Study on the State of Audience Attention to Digital Advertising Has Surprises TORONTO–AcuityAds, a technology leader that provides targeted digital media solutions by leveraging its proprietary Artificial Intelligence (AI) technology to enable advertisers to connect intelligently with audiences across digital advertising campaigns, today announced the release of a …

E-commerceIndustry TrendsRetail

Consumers’ digital habits, expectations driving real change in retail, but retailers in Canada slow to adapt

Canadian retailers stepping up to disruption, but feeling the pressure TORONTO–Widespread disruption from technology, shifting consumer behaviours and preferences across demographic groups, and changing economic impact continue to radically transform retail in Canada, says KPMG’s Willy Kruh, Consumer and Retail National Leader, High Growth Markets, KPMG in Canada and Global …

Industry TrendsOperations and Logistics

Canadian, global organizations taking blockchain seriously

Blockchain adoption is on the rise globally as useful applications come into view TORONTO–The fog around blockchain is beginning to lift as an increasing number of organizations, both in Canada and around world, are leveraging distributed ledger technology (DLT) to provide faster and more secure transactions, streamline and automate back-office …

AdvertisingIndustry TrendsNovember 2018 Issue

The Big Shift: The old brand-building model is dead

The Big Shift: The old brand-building model is dead. A next generation planning model must start with what the customer wants: and that will take a big shift to get right By Stephen Shaw “Because I think it may be of some help to you in putting through our recommendation for …

Applied AIIndustry Trends

Deloitte report finds Canadian businesses don’t understand or trust AI

AI adoption among Canadian businesses stagnant: Only 16 per cent of companies use AI, which remains unchanged since 2014; Deloitte report finds Canadian consumers and businesses don’t understand or trust AI TORONTO–Canada is rapidly falling behind other countries in artificial intelligence (AI) adoption and demand, which is putting Canadian talent and …