
AIR MILES announces multi-year contract extension with Shell Canada
TORONTO, ON–The AIR MILES Reward Program, Canada’s most recognized loyalty program, announces a multi-year contract renewal with Shell Canada, an integrated energy company, and original Partner of the AIR MILES Reward Program. AIR MILES collectors earn Reward Miles for automotive fuel, convenience retail and car wash purchases made at participating …

71 per cent of Canadians say inflation will impact their travel plans in 2022
A new poll reveals Canadians are eager to travel but rising costs will cause many to change their plans TORONTO, ON–After years of staycationing, Canadians are ready to pack their bags and take off to destinations at home and abroad. Many will be surprised to learn travel funds won’t go …

AIR MILES INCENTIVES Launches Shopify App to Engage Canadian Small Businesses
Designed by AIR MILES INCENTIVES, app gives eligible Shopify merchants a new tool to grow their e-commerce business while rewarding AIR MILES collectors TORONTO, ON–The AIR MILES Reward Program is proud to support the launch of the AIR MILES INCENTIVES Shopify App, managed by RMG Loyalty. Providing a competitive advantage …

Downtown Gift Card program from Miconex expands across Ontario
PERTH, SCOTLAND–Downtown gift card company Miconex has announced new program launches in Ontario, alongside EML Payments Limited, following the success of existing gift card systems for Peterborough and Prince Edward Island. The new ‘Downtown Dollars’ systems are set to launch in Downtown Sudbury and Downtown London in summer 2021. Peterborough …

New RBC Everyday Banking Offer adds Rewards to Debit
New RBC Vantage means clients can now use their personal debit cards to earn RBC Rewards points TORONTO, ON–RBC launched RBC Vantage, Canada’s newest everyday banking offering that brings together a comprehensive suite of powerful benefits that RBC clients can enjoy every day. RBC Vantage gives clients, for the first time, the …

Birks Honours Essential Workers With “Love is Essential” Campaign
Three couples across Canada gifted with their dream engagement rings MONTREAL, QC–This summer, Canadian jeweller Birks launched a contest to celebrate today’s everyday heroes – Essential and Frontline Workers. To enter, participants were asked to share their love story or the story of a friend, or family member. At least …

Transition Squad Launches SupportLocal.Club to Support Local Businesses
TORONTO, ON–Transition Squad, a Toronto-based franchisor of estate and downsizing auctions, is pleased to announce the launch of SupportLocal.Club, an initiative to support local businesses by selling gift cards/vouchers and distributing coupons on their behalf. “Transition Squad has been helping seniors downsize and working with families settling an estate since …

Indigo’s new online gifting platform wants to transform how Canadians gift
TORONTO, ON–Thoughtfull™, a new online gifting platform created by Indigo Books & Music Inc went into beta launch today. Aiming to transform the way in which Canadians discover and select gifts, Thoughtfull is the first marketplace of its kind to provide curated gift recommendations based on how the gift giver …

Data: 1 in 4 Travelers Don’t Feel Adequately Rewarded for Their Loyalty to Travel Brands
Yes Marketing survey finds most people have a go-to travel brand they consider above all else Nearly a quarter (25%) of travelers say they don’t feel adequately rewarded for their loyalty to travel and hospitality brands, suggesting there’s room for improvement when it comes to these brands’ retention and loyalty …

Scotiabank takes a bold step forward with the newly refreshed Scotiabank Gold American Express Card
Only major bank in Canada to offer credit cards with no foreign transaction fees TORONTO–Scotiabank is further strengthening its market-leading suite of credit cards with a refresh of the Scotiabank Gold American Express® Card. The newly refreshed card offers the highest earn rate available in the market for Groceries, Dining …