AIR MILES Announces New Collaboration with Former Football Player Étienne Boulay and TV host Maïka Desnoyers
Étienne Boulay and Maïka Desnoyers become the newest Quebec ambassadors for the AIR MILES Reward Program MONTREAL–The AIR MILES Reward Program revealed a collaboration with Quebec-based celebrities, Étienne Boulay and Maïka Desnoyers. Widely recognized from Etienne’s football career, and their regular appearances hosting a variety of local TV shows, the …
AIR MILES, LCBO Expand Partnership into Cash Rewards
Collectors can now use Cash Miles for LCBO eVouchers and get rewarded directly from their mobile device TORONTO–The AIR MILES Reward Program and the LCBO announce today a partnership expansion that provides Collectors the ability to use AIR MILES Cash Miles towards the purchase of LCBO eVouchers for instant use …
Loblaw trials digital advertising service that rewards customers
“Imagine if every Canadian was rewarded for every ad they saw online.” BRAMPTON–Loblaw Companies announced the trial launch of a new service that harnesses the power of its PC Optimum loyalty program to provide customers with more relevant advertising and reward them for the simple act of seeing those ads …
A first in Canada, RBC clients can now use RBC Rewards points to pay bills
RBC’s leadership in the loyalty space continues with the launch of Pay Bills with Points TORONTO–Making the redemption experience even more rewarding, RBC’s Pay Bills with Points allows clients to use their RBC Rewards points to cover everyday expenses like phone, internet, utility bills and more. A first for any …
Qwikcilver drives 80% repeat transactions on Woohoo with CleverTap
The gift card technology leader builds on its omnichannel user engagement and retention strategies CleverTap, the customer lifecycle management platform, today announced that Qwikcilver, the Gift Card Technology leader, has been able to drive repeat transaction on its B2C platforms www.woohoo.in and Woohoo Gifting App with over three-quarters of its …
American Express Canada, Marriott International Launch Refreshed Cobrand Credit Card Portfolio
New cards usher in enhanced travel benefits, exciting new offers for savvy travellers TORONTO–American Express Canada and Marriott International, Inc. announced updates to the current Starwood Preferred Guest American Express Cobrand Credit Card portfolio following the recent unveiling of Marriott’s new travel program, Marriott Bonvoy. The Starwood Preferred Guest Credit …
Veem Introduces First, Only Rewards Program for International Payments to Celebrate 100,000th Customer
Veem Modernizes Outdated International Payment System Through VeemRewards SAN FRANCISCO–Veem, the simplest possible way for businesses to send money around the world, celebrated reaching 100,000 customers in 96 countries, by launching a first-of-its-kind rewards program, VeemRewards. The VeemRewards program gives businesses cash back for managing their business payments through Veem …
Canadian firm Buyatab acquired by US-based gift card processor
SVS Expands its Digital Gifting and Distribution Offerings Vancouver–Stored Value Solutions (SVS), a leader in gift card processing and program management, has completed the acquisition of Buyatab, a leading international provider of online gift card solutions. The acquisition further solidifies SVS’s industry leading position in the emerging digital gifting space, …
Prepaid Cards Top Canadian Wish Lists this Holiday Season
A survey by the Canadian Prepaid Providers Organization (CPPO) reveals a preference for both receiving and giving prepaid cards this holiday season TORONTO–Last minute holiday shoppers have at least one reason to rejoice this year because their task just became a lot easier. According to a recent survey, prepaid cards …
Loblaw adds PC Insiders option to 16 million PC Optimum loyalty program members
Exclusive PC Insiders subscription program open to more than 16 million PC Optimum members BRAMPTON–Loblaw Companies has opened up the PC Insiders subscription program to all 16 million PC Optimum loyalty members. The program originally launched last year as a small invitation-only offer of exclusive rewards and e-commerce benefits for …