Scotiabank, Cineplex Launch Scene+ Loyalty Enhancement

Rewards program welcomes new partners, more ways to earn and redeem points through one simplified offering TORONTO, ON–Scotiabank and Cineplex launched Scene+TM, an evolved loyalty program with the foundation of SCENE and Scotia Rewards. The revitalized program dramatically enhances its offering for millions of members, including the exciting new addition …

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Desjardins recruitment campaign focuses on employee satisfaction, commitment

MONTREAL, QC–Desjardins is proud to present a new version of their There’s a difference recruitment campaign aimed at revealing their unique employer characteristics. This initiative is a way of reaching a vast audience and creating strong ties with potential candidates, all while increasing engagement. During this period marked by a …

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Canadians rethinking how they spend, new Scotiabank Survey

• 63 percent of Canadians do not plan to return to pre-pandemic spending levels • 53 percent of Canadians plan to cut back even more on spending • 55 percent of Canadians are expecting their ability to save money will decrease TORONTO, ON–Canadians will spend cautiously in the months ahead …

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Meridian launches brand campaign to help Canadians navigate their “What if” life experiences

Toronto, ON–Meridian, Canada’s second largest credit union and largest in Ontario, launches its new brand awareness campaign today, reinforcing the organization’s purpose driven goal of helping its Members build resilience, today and in the future, in every aspect of their lives. “Since inception, Meridian has held true to its core …

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New RBC Everyday Banking Offer adds Rewards to Debit

New RBC Vantage means clients can now use their personal debit cards to earn RBC Rewards points TORONTO, ON–RBC launched RBC Vantage, Canada’s newest everyday banking offering that brings together a comprehensive suite of powerful benefits that RBC clients can enjoy every day. RBC Vantage gives clients, for the first time, the …

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Analytics firms among region’s $700,000 grant recipients

MONTRÉAL, QC–Canada Economic Development for Quebec Regions has granted $700,000 in support to three businesses in the metropolis and to help create 95 jobs. The vitality and dynamism of communities—founded on strong, resilient, innovative SMEs—ensure sustainable economic growth for all and quality jobs for Canadians. Keen to understand clearly the …

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BMO Financial Group ranked #1 in J.D. Power study

TORONTO, ON –BMO Financial Group has reached the pantheon in retail banking from the customer experience standpoint. It received the highest customer satisfaction ranking in retail banking advice amongst Canada’s largest banks in the J.D. Power 2020 Canada Retail Banking Advice Satisfaction Study. BMO scored top marks in numerous categories …

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National Bank to open a call centre in Sherbrooke

200 jobs created and opening planned for summer 2020 MONTREAL, QC–National Bank announced today that it would be opening a new call centre in Sherbrooke. The project represents an investment of $4.7M and will create 200 jobs in the region. The opening is planned for summer 2020. The centre will …

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OnDeck Canada Launches Groundbreaking National Marketing Campaign

Powered by Small Business Insights, leading online lender seeks to evolve financing for small businesses MONTRÉAL–OnDeck Canada, a leader in online lending to small businesses (SMBs) in Canada, today announced the launch of a groundbreaking national marketing campaign powered by coast-to-coast SMB research, to highlight the reality of business owners’ …

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Scotiabank takes a bold step forward with the newly refreshed Scotiabank Gold American Express Card

Only major bank in Canada to offer credit cards with no foreign transaction fees TORONTO–Scotiabank is further strengthening its market-leading suite of credit cards with a refresh of the Scotiabank Gold American Express® Card. The newly refreshed card offers the highest earn rate available in the market for Groceries, Dining …

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