Mobeam barcode beaming technology powers loyalty and membership card support in latest Samsung Pay release

Mobeam enables popular Samsung Pay mobile payment service to now transmit loyalty cards and membership cards to retail POS laser scanners PRESS RELEASE: PALO ALTO, Calif. — Mobeam, the unique global leader in mobile barcode beaming, today announced that its technology has been incorporated into Samsung Electronics Co. Ltd.’s popular Samsung …

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New platform brings targeting & cost per view model to digital out of-home

Campsite Global launches Campsite, a revolutionary direct buying platform for DOOH inventory PRESS RELEASE: Toronto — Today, Campsite Global launches an automated advertisement purchasing solution specifically designed and adapted for digital out-of-home (DOOH) inventory adrenergic, Has been long – and phosphodiesterase (PDE),In the methodology of clinical research can be an …

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Driving car sales with data-based market analytics

There are few tougher markets for selling new vehicles than Toronto. With its mix of young renters, culturally diverse suburbanites and wealthy older families, the Greater Toronto Area is very complex, hyper-competitive and much different from other parts of the country. No one knows that better than Jason Easton, General …

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Scotiabank recognized for best digital strategy

TORONTO, ON — Scotiabank has been recognized by Retail Banker International as the Global Bank with the Best Digital Strategy for 2016. This is the first time Scotiabank has received this recognition. “We are very proud to be recognized by Retail Banker International for our strategy to digitize and simplify …

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Equifax Canada offers precise, targeted business insights

PRESS RELEASE: TORONTO, ONTARIO — To help businesses uncover growth opportunities, pinpoint cost savings and effectively manage risk Equifax Canada announces the launch of Equifax Dimensions. This suite of targeted business solutions drives out precise, detailed data to help clients make smarter, result-oriented decisions. These data-driven solutions draw from essential …

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Operational upgrades to enhance your mailing productivity

Mail is vital to the smooth operation of any business. Sending mail in a timely fashion is important because it directly affects cash flow and new business generation as well as the quality of an organization’s relationships with customers, suppliers and employees. The speed and accuracy with which invoices, contracts, …

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CMA announces senior judges for 2016 awards

TORONTO — The Canadian Marketing Association (CMA) is pleased to announce the senior judges who will be overseeing a prestigious panel of marketing leaders to select the recipients of the 2016 CMA Awards. Selected by BizBash for the third year in a row as the #1 Marketing & Advertising Awards in …

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Marketers: Both men and women are fed up with female-centric marketing

TORONTO — Harbinger has found men are stepping up and are increasingly more open-minded about taking on traditionally female-centric household jobs like laundry, cleaning and cooking in a new study. As a result, marketers may want to re-evaluate their strategies. Here are some of the survey highlights: 69% feel that …

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20 digital fundraising and marketing tips from Digital Leap 2016

“Consumers are demanding brands be honest and stand for more than making money” – Trish Wheaton, Y&R INSPIRE PRESS RELEASE: TORONTO — Digital Leap 2016, the seventh annual digital fundraising and marketing conference hosted by CAFAmerica.org and Stephen Thomas Ltd (ST), concluded another inspiring and informative program at the Art Gallery …

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Apple Pay now supports Interac in Canada

Interac® debit cardholders from participating financial institutions can now pay using Apple Pay TORONTO — Interac Association/Acxsys Corporation (“Interac”), Canada’s domestic debit network, today announced the launch of Apple Pay, available to consumers with Interac debit cards issued by CIBC and RBC, and coming soon to BMO Financial Group, Scotiabank and TD. Apple Pay enables easy, secure …

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