E-commerceEngagement & Analytics

The mobile wallet opens up opportunities for marketers

Marketers leveraging mobile wallet to connect with customers in real-time   In today’s always-connected world, smartphones are literally everywhere—including in our hands, on our bedside tables and at our side when we’re shopping. So are opportunities for marketers who want to engage their customers by delivering relevant, customized, location-aware content …

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E-commerceTargeting and Acquisition

U.S. customers eager to buy online from Canada

One retailer details how U.S. purchases have played a big role in the company’s success  Fred Pritchard tapped a small vein of online gold a few years back when the company he works for, Golda’s Kitchen, stocked a cooking accessory popularized by celebrity chef Jamie Oliver. U.S. shoppers were clamoring …

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E-commerceIndustry NewsMobile Marketing

Mobile drives over a third of all email-generated revenue for the first time

New Yes Lifecycle Marketing data reveals the gap between mobile and desktop engagement, conversions is shrinking rapidly CHICAGO — For the first time, mobile accounted for a third of all email-driven revenue in Q3 2016, a milestone in the shrinking gap between desktop and mobile, according to data from Yes Lifecycle …

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E-commerceFundraisingIndustry News

Blackbaud speeds the pace of giving with Apple Pay

Charleston, S.C. — Blackbaud, Inc., the world’s leading cloud software company powering social good, announced today it has added Apple Pay to Blackbaud Merchant Services so its nonprofit customers can offer donors an easy, secure and private option for digital checkout, just in time for holiday giving. This news comes in …

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E-commerceIndustry News

Honk offers simpler, more secure way to pay with Masterpass

TORONTO, ON — Honk, North America’s fastest and most convenient way to find and pay for parking, has partnered with Mastercard to let Honk users pay more easily with Masterpass. Masterpass is a global digital payment service that simplifies online and in-app payments on connected devices. It stores all payment …

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E-commerceIndustry News

Black Friday has gone global

An international survey taken among 3,400 participants in eight developed countries on online shopping during the holiday season, shows that Black Friday is becoming a major shopping event outside the U.S. In the U.S. approximately 26% of the respondents stated they plan to buy online on Black Friday while around …

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E-commerceIndustry NewsLoyalty

RewardStream announces Referral Marketing integration and Innovators Program for Shopify

Innovators Program to provide early access to RewardStream’s Referral Marketing app for Shopify stores in the U.S. and Canada VANCOUVER, B.C. — RewardStream Solutions Inc., (“RewardStream”) a leading provider of referral marketing software for telecommunications, financial services and e-commerce companies, has announced the launch of the Innovator’s Program for Shopify e-commerce …

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E-commerceIndustry News

New e-commerce tools help small businesses fight fraud during busy holiday season

CardinalCommerce unveils shopping cart plugins to improve card authentication practices, reduce fraudulent transactions and protect independent retailers from losing an est. $35B in online sales Cleveland, OH – In preparation for one of the busiest online shopping seasons in history, CardinalCommerce (www.cardinalcommerce.com) today announced it is making eCommerce authentication available …

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E-commerceIndustry News

YO! Sushi rolls out new restaurant technology with NCR

Proven NCR cloud and hardware solutions are enabling growth and increasing profitability for popular international Japanese fast food restaurant brand London, U.K. — YO! Sushi, the UK’s wildly popular international Japanese fast food restaurant brand, has completed the roll out of a new restaurant technology solution with NCR Corporation, a …

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E-commerceIndustry NewsLoyalty

Mobile payment technology is accelerating the consumer shift to digital payments and away from cash

TORONTO — By 2030, cash purchases will make up only 10 per cent of money spent in Canada, according to a prediction by Moneris Solutions Corporation (“Moneris”), Canada’s leading credit and debit card processor. Compared to 35 per cent of overall transactions in 2014, the 70 per cent decline will …

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