IBM Launches Advertising Accelerator with Watson

First-to-Market Advertising Solution Leverages Artificial Intelligence to Predict Creative Elements and Classify Audiences to Help Drive Optimum Engagement for Clients IBM announced the launch of Advertising Accelerator with Watson, a first-to-market offering that leverages artificial intelligence (AI) to predict the optimal combination of creative elements to help drive high engagement …

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RBC, Western, Partner for Future of AI and Data Analytics

Partnership will prepare emerging leaders; Includes new courses on ethical data analytics and AI; scholarship funds in data science and software engineering; a design thinking program LONDON, ON–Western University and Royal Bank of Canada have partnered to help prepare the next generation of talent in navigating this era of unprecedented technical …

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Institute on Governance, SAS to create Government Analytics Research Institute

TORONTO–SAS, the leader in analytics, is collaborating with the Institute on Governance (IOG), the Telfer School of Management at the University of Ottawa, the Sprott School of Business at Carleton University, and the Université du Québec en Outaouais (UQO), to create a research group focused on better understanding the application …

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FNC Capital agreement with Stradigi AI for the airline industry includes loyalty program analytics

MONTREAL–FNC Capital, a Montreal-based consulting firm specializing in mergers and acquisitions, today announced that it has formed a five-year rolling exclusive partnership agreement worth $5 Million with leading local artificial intelligence company Stradigi AI, to create and deliver artificial intelligence products via its recently launched proprietary AI platform, Kepler. As …

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How AI benefits advertising

By Sebastien Filion Artificial intelligence (AI) is quickly becoming a mainstay in numerous industries globally, enabling more efficient manufacturing, safer transportation and faster problem-solving and data processing. While these practical applications are actively seen almost daily, AI is also being applied in ways we don’t see at first glance, namely …

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Protect against the AI/chatbot backlash

By Tom Martin Forrester Research predicts a year of reckoning for artificial intelligence (AI) in 20191. The market research firm foresees a backlash against automated chatbots, which routinely exasperate customers searching for assistance. The high expectations placed on AI in customer service will also fall back to earth this year. …

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Elevating CX with AI

By David Chavez People are the fabric of every company, and the engagement and success of employees directly correlates to both business results and customer satisfaction. Companies that effectively use next-generation digital technologies, combined with human intelligence, including emotional intelligence, have greater prospects for higher customer-centricity, loyalty, employee fulfillment and …

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Five Growth Opportunities for Big Data Analytics Solutions Providers

Automated, easily deployable big data analytics solutions to gain traction, finds Frost & Sullivan The introduction of 5G networks will have a significant impact on the market for data analytics solutions for service providers, as it creates a need to analyze important metrics flowing between connected devices. Furthermore, the implementation …

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Unique AI module to analyze sentiment and trends in live chat interactions

Implemented in KEYYES, the group’s luxury digital platform, it features data application to evaluate trends in satisfaction and measure efficiency of its high touch service teams TORONTO–Sarment Intelligent Services, a lifestyle service provider that serves the High Net Worth and Ultra High Net Worth communities, is launching a new artificial …

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Mastercard signs on to use start-up’s engagement measurement solution

Cerebri AI Selected for Mastercard Start Path; Leverages Mastercard’s “Do It Together” Approach to Connect Top Startups with Banks and Merchants AUSTIN–Cerebri AI, the creator of the Cerebri Values™ system for enhanced customer experience, was one of 10 startups recently selected from a global pool of over 1,600 applicants to …

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