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OTTAWA, ON–The CIO Strategy Council announced a new National Standard of Canada on consumer directed finance. CAN/CIOSC 110-1: 2022 specifies minimum requirements for planning, designing, developing, implementing, maintaining, and improving the customer experience surrounding access to customer banking, transaction, and other financial data from bank and non-bank financial institutions. The …

New strategic partnership model provides unique opportunity for Canada’s original coalition loyalty program to expand its reach and create innovative new solutions for brands and consumers alike in a Web3 universe TORONTO, ON–The AIR MILES® Reward Program has partnered with Tokens.com and Metaverse Group to become the first brand-agnostic loyalty …

Parcels and marketing mail volumes declined from high levels a year earlier OTTAWA, ON–Canada Post recorded a loss before tax of $227 million in the third quarter of 2022 as parcel volumes fell compared to elevated levels a year earlier and economic uncertainty reduced business spending on marketing mail. The …

Retailer pilots 30-minute delivery; More than 40 percent of Greater Toronto Area households can participate MISSISSAUGA, ON–Walmart Canada customers in the Greater Toronto Area can receive their online orders in as fast as 30 minutes through Walmart Now, a new virtual convenience offering featuring Walmart’s quickest delivery speeds. Walmart Canada …

Diversity, equity and inclusion (DEI) initiatives provide clear benefits, but marketing profession still lacks representation at the senior leadership level TORONTO, ON–New research by the Canadian Marketing Association (CMA) shows that marketing organizations and departments with well-diversified senior leadership teams, are less likely to see their employees join the mass …

A new poll reveals Canadians are eager to travel but rising costs will cause many to change their plans TORONTO, ON–After years of staycationing, Canadians are ready to pack their bags and take off to destinations at home and abroad. Many will be surprised to learn travel funds won’t go …

First post-pandemic analysis of loyalty for consumers and brands reveals opportunities for growth, risks for marketers who don’t create connected experiences Knowing customers = respecting time, sharing values, positive representative experience TORONTO –The Loyalty Report™ 2022 reveals shifting consumer priorities and risks for brands and marketers who don’t stay connected …

Quick Canadian Consumer, Market Insights TORONTO, ON–Environics Analytics (EA) announced the launch of its self-serve data analytics reporting platform, SPOTLIGHT. Offered as software-as-a-service, this easy-to-use tool is powered by EA’s industry-leading data and provides in-depth consumer and market insights for small businesses, financial advisors, realtors and others to help optimize …

Accenture Technology Vision 2022: “Metaverse Continuum” Redefining How the World Works, Operates and Interacts NEW YORK, NY–A new report from Accenture reveals that the “Metaverse Continuum,” a spectrum of digitally enhanced worlds, realities and business models, is redefining how the world works, operates and interacts. According to the Accenture Technology …

VANCOUVER, BC– Planet Based Foods Global Inc. , a San Diego-based sustainable food startup pioneering clean, nutrient-dense, plant-based meat alternatives,, is pleased to debut its newly launched e-commerce platform that features a selection of Planet Based Foods’ popular vegan options for purchase. Powerfully formulated using superfood hemp as the primary …