Profile of a Canadian banking consumer

PRESS RELEASE: TORONTO — Yahoo recently conducted a consumer finance study to better understand Canadians’ perceptions of the banking industry across six key banking audiences: students, new Canadians, millennials, parents, boomers and self directed investors. Utilizing the motivations and trends impacting consumer loyalty and investment will enable Canadian banks to …

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FUSE Marketing Group unveils CIBC Aventura Virtual Concierge at GTAA

Interactive initiative engages and rewards passengers and cardholders during peak March Break travel PRESS RELEASE: Toronto, ON — FUSE Marketing Group is unveiling the CIBC Aventura Virtual Concierge, an interactive vending machine that engages and rewards passengers and CIBC Aventura cardholders with prizes to enhance their travel experiences while traveling through …

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National Bank Insurance enhances its web and mobile presence

PRESS RELEASE: MONTREAL — National Bank Insurance is enhancing its digital presence by launching a new website optimized for tablets and smartphones. The site at nbc-insurance.ca is user-friendly and intuitive. With a tap of their finger or a click of the mouse, users can quickly access the full range of products …

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