AIR MILES to become first brand-agnostic loyalty program of the Metaverse
New strategic partnership model provides unique opportunity for Canada’s original coalition loyalty program to expand its reach and create innovative new solutions for brands and consumers alike in a Web3 universe TORONTO, ON–The AIR MILES® Reward Program has partnered with Tokens.com and Metaverse Group to become the first brand-agnostic loyalty …
AIR MILES announces multi-year contract extension with Shell Canada
TORONTO, ON–The AIR MILES Reward Program, Canada’s most recognized loyalty program, announces a multi-year contract renewal with Shell Canada, an integrated energy company, and original Partner of the AIR MILES Reward Program. AIR MILES collectors earn Reward Miles for automotive fuel, convenience retail and car wash purchases made at participating …
Bond Loyalty Report: After Years Behind Masks, Consumers Just Want To “Be Seen”
First post-pandemic analysis of loyalty for consumers and brands reveals opportunities for growth, risks for marketers who don’t create connected experiences Knowing customers = respecting time, sharing values, positive representative experience TORONTO –The Loyalty Report™ 2022 reveals shifting consumer priorities and risks for brands and marketers who don’t stay connected …
Gig workers can now earn instant cash back with their Payfare cards
Payfare, Cardlytics Partner to Launch Cash Back Rewards Program TORONTO, ON–Payfare Inc., a leading fintech powering instant payout and digital banking solutions for the gig workforce, has a new rewards program powered by Cardlytics. Payfare cardholders can now earn cash back when they shop thousands of local and national brands. …
AIR MILES INCENTIVES Launches Shopify App to Engage Canadian Small Businesses
Designed by AIR MILES INCENTIVES, app gives eligible Shopify merchants a new tool to grow their e-commerce business while rewarding AIR MILES collectors TORONTO, ON–The AIR MILES Reward Program is proud to support the launch of the AIR MILES INCENTIVES Shopify App, managed by RMG Loyalty. Providing a competitive advantage …
Aeroplan, Uber Canada Unveil Expanded Partnership
Multi-year partnership means Aeroplan members earn points with Uber and Uber Eats, bonus points for new Uber customers MONTREAL, QC–Aeroplan has expanded its loyalty partnership with Uber Canada, giving Aeroplan members in Canada the opportunity to earn points on Uber Eats and Uber Rides purchases when they link their accounts. Aeroplan members based in …
Scotiabank, Cineplex Launch Scene+ Loyalty Enhancement
Rewards program welcomes new partners, more ways to earn and redeem points through one simplified offering TORONTO, ON–Scotiabank and Cineplex launched Scene+TM, an evolved loyalty program with the foundation of SCENE and Scotia Rewards. The revitalized program dramatically enhances its offering for millions of members, including the exciting new addition …
Downtown Gift Card program from Miconex expands across Ontario
PERTH, SCOTLAND–Downtown gift card company Miconex has announced new program launches in Ontario, alongside EML Payments Limited, following the success of existing gift card systems for Peterborough and Prince Edward Island. The new ‘Downtown Dollars’ systems are set to launch in Downtown Sudbury and Downtown London in summer 2021. Peterborough …
Ten Tips for Tackling Negative Customer Reviews
By Jay Hinman Ask any marketer today how he or she feels about customer complaints and there’s a good chance you’ll hear, “They’re never fun,” “They’re part of the job,” “There’s just so many of them,” or even, “We can’t make everyone happy.” Feedback that customer support and operations teams …
2021 U.S. CUSTOMER LOYALTY ENGAGEMENT INDEX
Financial Brands That Earned Triple-A Loyalty Ratings: Discover, PayPal, TurboTax, TD Bank, Chase, American Express, and Vanguard NEW YORK, NY–Customer brand loyalty has survived the impact of the COVID-19 pandemic, which imposed a severe stress test on brands, according to Brand Keys 25th annual 2021 Customer Loyalty Engagement Index® (CLEI). The …