CALGARY, AB and TORONTO, ON–Canadian Tire and Petro-Canada, a Suncor Energy business revealed the details of their recently-launched Triangle Rewards® and Petro-PointsTM loyalty partnership. Together, the programs are providing more value and convenience to millions of loyalty members at more than 1,800 Canadian Tire Gas+ (“Gas+”) and Petro-Canada locations across the country.
Through the new loyalty partnership, Triangle Rewards® members can earn Canadian Tire Money® (“CT Money®”) at Petro-Canada, and Petro-PointsTM members can earn and redeem Petro-PointsTM at Gas+. In addition, members of each respective loyalty program continue to earn existing benefits, including savings and rewards on fuel and other purchases.
Triangle Rewards and Petro-Points (CNW Group/Canadian Tire Corporation, Limited)
By linking their Triangle Rewards® and Petro-PointsTM accounts, members maximize their benefits to earn both CT Money® and 20% more Petro-PointsTM with each fuel transaction, convert Petro-Points TM into CT Money®, and then redeem CT Money® across CTC’s banners, including Canadian Tire, SportChek, Sports Experts, Mark’s/L’Équipeur, Party City, and more.
As previously announced, over 200 of CTC’s Gas+ retail fuel network sites will be rebranded to Petro-Canada stations, while maintaining CTC ownership.
“Two leading reward programs are partnering so customers can ‘spend once, earn twice’. By expanding Triangle Rewards® to nearly six times as many fuel stations across Canada, our more than 11 million active Triangle Rewards members will benefit from the convenience of earning rewards at more locations, reinforcing CTC’s Brand Purpose that We Are Here to Make Life in Canada Better,” said Susan O’Brien, Executive Vice-President and Chief Brand & Customer Officer, Canadian Tire Corporation. “Triangle Rewards® is a central component of our Better Connected strategy and this partnership with Petro-Canada is a key milestone in the evolution of our loyalty program.”
“For nearly 30 years, the Petro-PointsTM program has provided Canadians with exceptional value on fuel, convenience and car wash purchases, and we’re excited to offer our more than 3 million active members opportunities to earn and redeem rewards even faster with CTC’s Triangle Rewards®,” said Dave Oldreive, Executive Vice President of Downstream, Suncor. “As Canada’s most trusted fuel brand, this is a tangible example of how we continue to evolve and strengthen the Petro-Canada retail fuel network through strategic partnerships, an important part of Suncor’s integrated Downstream business.”
To link their Triangle Rewards® and Petro-PointsTM accounts, customers can visit triangle.com/petro-points and start earning more rewards at the pumps.
Related Posts
