Mobile Marketing

PARIS, FR–Clarins, the iconic family-owned global cosmetics group has launched its mobile app in partnership with long-standing digital partner Merkle, marking a new step forward in its direct-to-consumer acceleration. Following a highly successful pilot in the UK, the app is now available in the United States, Canada and Australia, with …

EDMONTON, AB–Dr. Phone Fix Canada Corporation, one of Canada’s fastest-growing consumer electronics repair and resale platforms, today announced that it has been voted a 2025 People’s Choice winner for Favourite Company, its third consecutive win. This continued recognition reinforces the Company’s expanding national brand presence, strong customer loyalty, and its …

Bell Media bringing more authenticated identity and addressability to the Canadian linear and digital ecosystem through Environics Analytics’ exclusive LiveRamp partnership TORONTO, ON–Environics Analytics  revealed that Bell Media has joined the growing list of publishers who are implementing LiveRamp’s Authenticated Traffic Solution (ATS) as a secure way of bringing identity …

By Richard Schenker A couple of weeks ago, Tim Horton’s, Canada’s iconic coffee chain, announced the latest iteration of Roll Up to Win, which will run from February 24th to March 23rd. Following the brand’s 60th anniversary, during which they brought back a variety of nostalgic baked goods, Tim Horton’s …

Combining location data from apps in phones with anonymized signals from cell network data introduces the next gen of mobile movement stats TORONTO, ON–Environics Analytics (EA) released new enhancements to its MobileScapes product suite. For the first time anywhere, EA’s data scientists have successfully combined SDK data (from GPS enabled …

TORONTO, ON–The Tims Credit Card is a Mastercard, powered by Neo Financial™. It has no annual fee and earns Tims Rewards Points everywhere customers shop, with up to 5 points per dollar on most gas, groceries and transit purchases, and up to 15 points per dollar when customers use the …

ClickScapes provides new view of digital behaviour of Canadians. Captures visitors and visits to individual mobile apps and websites TORONTO, ON–Environics Analytics (EA) has released its latest database, ClickScapes. This breakthrough product captures up-to-date visitors and visits to thousands of mobile apps and websites to support organizations in identifying trends, …

TORONTO, ON–Registered Tims Rewards members can now use points in their account to give select Tim Hortons menu items to family and friends through the new Tims It Forward feature available via the app or website. Registered Tims Rewards members will not only be able to surprise loved ones with …

RBC launches two Canadian-first digital solutions through industry leading mobile app TORONTO–RBC is the first Canadian bank to introduce two new value-added features through the RBC Mobile app, making the everyday banking experience even better for clients. RBC customers can now add a new bill payee by taking a photo …

LivePerson helps McDonald’s Canada launch conversational commerce on Google Assistant LivePerson conversational commerce solutions is powering a new conversational service for McDonald’s Canada that is now available to all Google Assistant-powered smartphone and smart speaker users in Canada. This new offering, the McDonald’s Action on Google Assistant — the first …