Loyalty Juggernaut Ushers in a New Era of Modern Loyalty Tech: Recognized as a Strong Performer
Elevating loyalty to ignite measurable growth through AI-powered decisioning, smarter engagement, and ecosystem monetization PALO ALTO, CA–Loyalty Juggernaut (LJI), the company behind GRAVTY, the world’s first cloud-native, patented, enterprise loyalty platform, announced its recognition as a Strong Performer in The Forrester Wave™: Loyalty Platforms, Q4 2025. This recognition marks a …
ELLMANN’S CANADA LAUNCHES CLUB 300 TO BRING A VIP EXPERIENCE TO THE MOST PASSIONATE HABS FANS
The brand is transforming its iconic bow-tie into a VIP pass, granting access to a complimentary exclusive experience MONTRÉAL, QC–Hellmann’s is elevating fan appreciation to new heights this hockey season with the launch of Club 300, an initiative that shines a light on the loudest, proudest and most devoted Habs …
DR. PHONE FIX WINS ITS THIRD CONSECUTIVE PEOPLE’S CHOICE AWARD
EDMONTON, AB–Dr. Phone Fix Canada Corporation, one of Canada’s fastest-growing consumer electronics repair and resale platforms, today announced that it has been voted a 2025 People’s Choice winner for Favourite Company, its third consecutive win. This continued recognition reinforces the Company’s expanding national brand presence, strong customer loyalty, and its …
The Illusion of Loyalty
Companies often overestimate the loyalty of their customers, mistakenly believing that repurchase behaviour is an indicator of how they feel about the brand. But true loyalty is born out of a deeply held conviction that the brand cares as much about them as they do about the brand. By Stephen …
Digital Campfires: An Interview with Sara Wilson, Founder and Principal, SW Projects
by Stephen Shaw Sara Wilson is a recognized authority on GenZ, digital trends, and building online communities. The big social media platforms that have dominated everyday life for a generation are now becoming a giant melting glacier. Slowly, silently, almost imperceptibly people are drifting away from those platforms to seek …
Why New Products Fail: An Interview with Tony Ulwick, Founder and CEO, Strategyn
Tony Ulwick is a pioneer in job-to-be done theory and practice and the author of the book “Jobs To Be Done” By Stephen Shaw The legendary Harvard Marketing Professor Theordore Levitt is widely credited with saying, “People don’t want a quarter inch drill, they want a quarter inch hole”. Except …
Banking the Grocery Aisle: Why EQ Bank’s PC Financial Deal Signals a New Era in Canadian Retail Finance
by Richard Schenker EQ Bank’s acquisition of PC Financial marks one of the most strategically significant shifts in Canadian consumer finance in recent memory. The transaction is valued at roughly $800 million through a mix of cash and equity, transfers PC Financial’s credit-card portfolio, banking services, and insurance distribution operations …
EQB redefines challenger banking in Canada with agreement to acquire PC Financial from Loblaw
Creates one of Canada’s largest loyalty-linked banking ecosystems with significant benefits for millions of Canadians; Expands the benefits of PC Optimum™ and will offer more ways for Canadians to earn rewards on their everyday banking TORONTO, ON–EQB Inc.and Loblaw Companies Limited have entered into a definitive agreement for EQB to …
BMO, Walmart Canada Team Up on Shopping Services
New BMO clients can receive up to 12 months of Walmart Canada’s subscription program, Delivery Pass, at no cost TORONTO, ON–BMO formed a new strategic collaboration with Walmart Canada to bring greater value and flexibility to Canadians by delivering convenient access to unlimited, free same-day delivery on groceries and everyday …
Bell Canada-backed Ateko acquires SDK Tek, bolstering AI capabilities
By integrating deep data expertise, this acquisition directly addresses the increasing demand from businesses and governments for advanced AI and analytics MONTRÉAL, QC–Ateko has acquired SDK Tek Services Ltd.(SDK), a highly respected Calgary-headquartered data engineering and analytics integrator. This acquisition supports Bell’s strategic priority to lead in enterprise with AI-powered …