Zenith ‘Reimagining ROI’ for brands of tomorrow, new leadership, new focus

Renewed mandate puts enhanced focus on first-party data, making Zenith a best-in-class steward ensuring Canadian brands have global access to the right insights TORONTO, ON–Publicis Media unveiled a new mandate for its long-time marquee media agency Zenith to launch the next generation of creative consulting, positioning it as a leader …

READ MORE →

Environics Analytics Names Cadillac Fairview Client of the Year for 2021

Rapid innovation is fundamental to CF’s globally competitive business model TORONTO< ON–Environics Analytics named commercial real estate leader, Cadillac Fairview, is the recipient of its Client of the Year award. For over a decade, Cadillac Fairview (CF) has constantly challenged EA to quickly innovate with new customer insights and research …

READ MORE →

Richardson Wealth Adds Top Talent to Communications and Marketing Teams

TORONTO, ON–RF Capital Group Inc. (TSX: RCG) announced their communications team and marketing team have been strategically broadened to include industry professionals possessing critical skills for brand promotion and development in multiple media formats. Recently joined, this roster of top talent includes a Vice-President of Digital Strategy, a Senior Content …

READ MORE →

Hootsuite Welcomes Maggie Lower as Chief Marketing Officer

Lower will oversee Hootsuite’s global marketing organization VANCOUVER, BC–Hootsuite, the leader in social media management solutions, announced Maggie Lower joined the company as Chief Marketing Officer. In her role as a key member of Hootsuite’s executive leadership team, Maggie will own the brand’s overall global strategy, demand generation, communications, and …

READ MORE →

Sustainable Mail Group launches to encourage engagement, stewardship

Encouraging engagement, learning and stewardship TORONTO, ON–The Sustainable Mail Group is pleased to announce it’s official launch with the unveiling of it’s website and LinkedIn Group. In 2020, a group composed of sector leaders related to the production and distribution of printed mail began building an organization where industry sustainability could …

READ MORE →

Canada’s largest integrated marketing agency adds omnichannel retail veteran to its leadership ranks

MISSISSAUGA, ON–North American integrated marketing agency Mosaic has named Jason Dubroy Senior Vice President, Commerce and Experience. Dubroy will work with the North American retail and shopper marketing team, developing digitally driven, integrated commerce programs that build brands and drive business results for Mosaic’s clients. Additionally, he will play a …

READ MORE →

Advantage Group Expands B2B Offerings

Offerings include Launch of Custom Solutions Under New Leadership TORONTO, ON–Global business-to-business engagement experts Advantage Group International announces the appointment of Annaliese Jagusch to the new role of Head of Custom Solutions. Former SVP, Global Client Development, Jagusch has been instrumental in helping CPG suppliers gain visibility and drive focused …

READ MORE →

Women’s Executive Network (WXN) Announces Canada’s Most Powerful Women: Top 100 Award Winners

KPMG works with WXN to help develop “iconic female leaders” TORONTO, ON–The list of Canada’s Most Powerful Women: Top 100 Award Winners, presented by KPMG was released today, paying tribute to the outstanding women across Canada who advocate for diversity in the workforce and inspire the next generation of leaders. …

READ MORE →

RBC, Western, Partner for Future of AI and Data Analytics

Partnership will prepare emerging leaders; Includes new courses on ethical data analytics and AI; scholarship funds in data science and software engineering; a design thinking program LONDON, ON–Western University and Royal Bank of Canada have partnered to help prepare the next generation of talent in navigating this era of unprecedented technical …

READ MORE →

Why Aren’t People Mentoring Anymore?

By John Wiltshire There was once a time when mentorship was the norm. According to the Association for Talent Development (ATD), formerly the American Society for Training & Development, 75% of executives said that mentorship has been critical to their career development1. Over the last several years though, companies have …

READ MORE →