Customer CentricityCustomer PersonasIndustry News

AXE Canada Masculinity Study looks at what it means to be a ‘real man’

The majority of young men do not define themselves as masculine TORONTO — A new study sponsored by AXE reveals that young men, ages 15 to 25, are shifting towards inclusivity and acceptance. The study supports a growing trend showing young men feel more comfortable to say things that may have …

READ MORE →