Direct MailLettershopMailing Logistics

2018 Print & Mail Vendor Fair

Plan to attend this Free, All-Inclusive, One-Day Print & Mail Fair Taking place at the Sheraton Parkway North Hotel on April 19, 2018. Register for a seminar and get a bonus. Learn everything you need to improve, enhance and expand your results from marketing campaigns that include all forms of …

LettershopSector Report

Sector report: Lettershops

  Lettershops have long been the overworked, underappreciated workhorses of the direct mail industry. Direct marketers love to talk about the data, about the creative and then, hopefully, about the results but, though any good marketer understands that the magic is in the details, that final step before a campaign …

Excellent ExecutionLettershopMailing Logistics

“I wish I’d known that before!” How engaging your mail service provider can help you save big

Those of us that work with Canada Post products on a daily basis are acutely aware of how some people spend far more on postage than they need to and/or do not take advantage of opportunities that could boost sales. As most mail service providers can tell you, it is …