Environics Analytics acquires Pivotal Contact

Environics Analytics (EA) announced today that it has acquired the business and assets of Pivotal Contact. Under terms of the agreement, Pivotal Contact will integrate its expertise in data management, advanced analytics, modelling and customer engagement into EA’s offerings in marketing and analytical services. These synergies are intended to provide …

READ MORE →

AccuWeather Enterprise Solutions offers robust predictive business intelligence with new D3 Analytics

Global big data leader uses weather data and forecasts with Superior Accuracy to provide high impact, actionable insights for businesses through Data Driven Decisions (D3) Analytics AccuWeather, the global leader in weather information and weather-driven intelligence for enterprises, has introduced its proprietary Data Driven Decisions (D3) Analytics division for enterprises, …

READ MORE →

Open rates on desktops, mobile and tablets hold steady: Epsilon Q2 2015 North America Email Trend Results

Epsilon today released the Q2 2015 North America Email Trends and Benchmarks report. As mobile usage flattens, open rates by device type on desktops, mobile and tablets showed little fluctuation throughout 2014 and into 2015, likely leading overall open and click rates to also remain steady. According to the report, which …

READ MORE →

2015 CLIO Award Winners

  The CLIO Awards, the esteemed international advertising, design and communications competition, took place last night in New York City and featured an array of celebrities, musicians and top-tier creative talent on hand to celebrate the best work of the year. Alec Baldwin served as host for the awards, held …

READ MORE →

Aeroplan and Toyota Canada Inc. announce new partnership

Aeroplan has announced it has entered into a national multi-year partnership with Toyota Canada Inc., (TCI). In the coming months, this strategic alliance will enable Aeroplan Members to earn miles across the full automotive customer journey on all Toyota and Scion vehicles in Canada. “We’re excited to partner with Toyota Canada …

READ MORE →

BCAMA and AIM Announce Merger to Form Leading Marketing Association in British Columbia

On September 17th, the BC chapter of the American Marketing Association (BCAMA) and the Association of Integrated Marketers (AIM) announced that they will merge into one association, effective immediately. The province’s largest marketing organization will run under the BCAMA brand and organization structure. The arrangement signals a movement supported by …

READ MORE →

Environics Analytics Releases WealthScapes 2015 Analyzing Canadians’ Assets, Liabilities and Spending Power

New Data Aides Financial Planning, Fundraising, Marketing and Merchandising On August 25, 2015, Environics Analytics (EA), the marketing services and data analytics company, announced the release of WealthScapes 2015, the most comprehensive database available on the assets, liabilities and wealth of Canadians. The latest edition has been expanded this year …

READ MORE →

Environics Analytics President Jan Kestle Named Finalist in EY Entrepreneur Of The Year™ Program

EY, a global leader in assurance, tax, transaction and advisory services, has named Environics Analytics (EA) President and Founder Jan Kestle a finalist in its EY Entrepreneur Of The Year awards program. Selected by an independent panel of judges, she is one of 40 Ontario area entrepreneurs who were named …

READ MORE →

Andrew Schuster: Senior Developer Behind Environic Analytics’s Redesigned, Interactive ENVISION5

For almost two years, a half-dozen software developers at Environics Analytics (EA) dedicated themselves to creating ENVISION5, the new platform that provides business intelligence on customers and markets anywhere in Canada. They developed innovative approaches, created new interactive features and spent countless hours poring over complex computer code. Finally, on …

READ MORE →

Environics Analytics Announces Release of New ENVISION5 Platform

On June 10, Environics Analytics (EA) announced the launch of ENVISION5, a new generation of the platform that provides business intelligence on customers and markets anywhere in Canada. With access to EA’s extensive databases, ENVISION5 features a web-services architecture, redesigned user interface, interactive dashboards and enhanced mapping. Designed to use …

READ MORE →