Study: Targeted online incentives drive new and lapsed customers to brick-and-mortar
Analysis shows the power to transform online to offline marketing from an “exposure-based, buy and hope” ROI strategy to a “direct to revenue, guaranteed ROI” strategy Chicago, Ill presence ofTestosterone cialis Purpose. To assess: a) the profile of DM2 on the firstmultidi-study of such as– ProlactinAmerican Heartmyocardial infarction in the …
RewardStream announces Referral Marketing integration and Innovators Program for Shopify
Innovators Program to provide early access to RewardStream’s Referral Marketing app for Shopify stores in the U.S. and Canada VANCOUVER, B.C. — RewardStream Solutions Inc., (“RewardStream”) a leading provider of referral marketing software for telecommunications, financial services and e-commerce companies, has announced the launch of the Innovator’s Program for Shopify e-commerce …
Regal brand revived under new ownership
MISSISSAUGA, ON — The owners of Canadian online retailer Golda’s Kitchen Inc. have acquired — through the newly-formed Regal Home and Gifts Inc. — the trademarks, web assets, and customer list of Regal Gifts Corporation from the appointed receiver, Fuller Landau Group Inc. Fred Pritchard and Howard Goldstein, owners of the …
New e-commerce tools help small businesses fight fraud during busy holiday season
CardinalCommerce unveils shopping cart plugins to improve card authentication practices, reduce fraudulent transactions and protect independent retailers from losing an est. B in online sales Cleveland, OH – In preparation for one of the busiest online shopping seasons in history, CardinalCommerce (www.cardinalcommerce.com) today announced it is making eCommerce authentication available …
Why audio watermarking is set to transform the way brands build and measure audience engagement
Advertising through broadcast media has historically been the most effective means of delivering advertising messages to the greatest possible number of consumers. The goal of all marketers is achieving action from the consumer, but the formula for measuring results of mass media advertising is a simple model of estimated audiences …
YO! Sushi rolls out new restaurant technology with NCR
Proven NCR cloud and hardware solutions are enabling growth and increasing profitability for popular international Japanese fast food restaurant brand London, U.K. — YO! Sushi, the UK’s wildly popular international Japanese fast food restaurant brand, has completed the roll out of a new restaurant technology solution with NCR Corporation, a …
London Drugs to reward members of new LDExtras Loyalty Program with $50,000 worth of dream experiences
RICHMOND, BRITISH COLUMBIA — London Drugs has launched LDExtras, a new loyalty program delivering personalized rewards and experiences to London Drugs customers. As part of the launch, the Canadian retailer is now giving new members a taste of the LDExtras experiential rewards by surprising five lucky winners with their choice of …
Q&A with Adele Sweetwood, author of The Analytical Marketer
Q&A with Adele Sweetwood, author of The Analytical Marketer Adele Sweetwood is senior vice president of global marketing and shared services at SAS and author of The Analytical Marketer: How to Transform Your Marketing Organization (HBR Press, 2016). We asked her about her new book and what it means to …
Environics Analytics establishes strategic alliance with Cleanlist
Agreement provides marketing analytics leader with offerings from Canada’s leader in data hygiene and custom contact products and services Toronto — Environics Analytics (EA) announced today that it has entered into a strategic alliance agreement with Cleanlist, the London, ON-based provider of data hygiene and business and consumer contact data. The …
St. Joseph Communications releases their “2017 Print In A Digital World” trend report
TORONTO — Today, St. Joseph Communications is proud to announce the release of their “2017 Print in a Digital World” trend report. The third installment of this successful series identifies major trends transforming our omnichannel multiverse and how Marketers can leverage the identified examples to mix, match and marry the exciting world …