Data AnalyticsMobile Marketing

Why Banks are Utilizing Data Captured in Mobile Banking Applications

Consumers are becoming more aware that the various “free” applications they use daily, are not really free. The app owner is mining data and that’s where their revenues really come from. But consumers do have security concerns and are expecting, even demanding that their data is secure… especially in mobile …

DigitalIndustry News

Avon To Launch New Content Studio To Support Digital Growth

New partnership with Media Monks is another step forward in Avon’s ‘Open Up’ strategy, digitizing the business and e-enabling Representatives LONDON–Avon Products, the historical leader in direct selling of beauty products, has appointed global creative production company MediaMonks to support its Representative’s growing use of ecommerce and digital tools with …

Industry News

Aimia Tax Audit Lands at $30 Million Owed, Plus Penalty

Data-driven marketing and loyalty analytics company Aimia Inc.  today provided an update on the Canada Revenue Agency (CRA) 2013 audit of Aimia Canada Inc. Aimia has received a ‘Final letter for the 2012 and 2013 taxation years’ from the CRA concluding on their audit. A notice of re-assessment is expected …

Industry News

Empire Communities Drives Marketing Excellence 2019 National Sales & Marketing Awards

VAUGHAN, ON–The year’s most outstanding work in residential real estate sales and marketing was honoured by the National Association of Home Builders (NAHB) at the National Sales and Marketing Awards gala (The Nationals) in Las Vegas. Empire Communities is proud to have been part of the strong and talented Canadian …

Applied AIData AnalyticsIndustry Trends

Five Growth Opportunities for Big Data Analytics Solutions Providers

Automated, easily deployable big data analytics solutions to gain traction, finds Frost & Sullivan The introduction of 5G networks will have a significant impact on the market for data analytics solutions for service providers, as it creates a need to analyze important metrics flowing between connected devices. Furthermore, the implementation …

Content MarketingIndustry News

Corus beefs up leadership structure, focuses on content strategy

Consolidated portfolio of broadcast networks to accelerate innovation and collaboration across platforms TORONTO–Corus Entertainment Inc. has made what it calls enhancements to its executive leadership team and business operating structure which are designed to accelerate advancement of its strategic priorities to own more content, engage audiences and expand into new …

Industry TrendsSector Report

Tourism marketers benefit from record breaking year

Destination Canada celebrates more than 21 million visitors VANCOUVER–Destination Canada, the national marketing organization, announced a second consecutive record-breaking year with 21.13 million travellers to Canada in 2018. Tourism generates 745,300 jobs in communities across Canada and contributes an estimated $102.5 billion to the economy. Destination Canada supports this thriving …

ComplianceIndustry News

Report on misleading or aggressive communications retail sales practices

CRTC says more can be done to ensure fair treatment of consumers OTTAWA and GATINEAU, QC–In a report published today, the CRTC found evidence of misleading or aggressive sales practices by certain telecommunications services providers and concluded that more needs to be done to protect consumers. The CRTC’s report is …

Gifts & RewardsPayments

Veem Introduces First, Only Rewards Program for International Payments to Celebrate 100,000th Customer

Veem Modernizes Outdated International Payment System Through VeemRewards SAN FRANCISCO–Veem, the simplest possible way for businesses to send money around the world, celebrated reaching 100,000 customers in 96 countries, by launching a first-of-its-kind rewards program, VeemRewards. The VeemRewards program gives businesses cash back for managing their business payments through Veem …

FulfillmentMailing Logistics

What are the Future Business Opportunities in a Mainstream Drone Delivery?

Frost  + Sullivan says collaborations with leading companies from other industries to accelerate the commercialization process With the number of delivery drones in the global eCommerce industry alone expected to increase to 2.2 million units by 2025, there will be a surge in the demand for drone servicing, repair, and …