NCR and DoorDash join forces to simplify the end-to-end dining experience
DoorDash integration with the industry-leading NCR Aloha POS will help improve store operations and reduce delivery times DULUTH, Ga. — NCR Corporation has announced an agreement with DoorDash for the planned integration of the DoorDash marketplace to the NCR Aloha Platform-of-Sale (POS). The integration will allow restaurants to more efficiently receive and …
Bonnie Brooks, former president and CEO of Hudson’s Bay Co., joins Smooth Commerce Advisory Group
TORONTO — Smooth Commerce, a fully integrated mobile payment and marketing platform for retailers, is thrilled to welcome Bonnie Brooks to its Advisory Group. The former president & CEO of Hudson’s Bay Company (HBC), Ms. Brooks brings to Smooth Commerce over 30 years of global leadership experience in retail and marketing …
Mobile banking on the rise in Canada while satisfaction with personal service drops: J.D. Power Finds
RBC Royal Bank ranks highest among Big 5 Banks; Tangerine ranks highest among midsize banks TORONTO — Canadian retail banks have continued to assert their leadership in mobile banking, showing steady increases in mobile adoption and mobile customer satisfaction, but is that focus coming at the expense of other banking channels? Mobile …
AMA Toronto opens 2017/18 Mentor Exchange program to new applicants
TORONTO — The American Marketing Association’s Toronto chapter (AMA Toronto) is pleased to announce the launch of its 2017/18 Mentor Exchange program. The popular AMA Mentor Exchange, now in its eighth year, is taking applicants until July 28. The program, in partnership with the Schulich Executive Education Centre, pairs 50 mid-career marketing and business executives together …
Digital Map Products acquires DMTI Spatial
Acquisition of Canada’s market leader in location-based information and data quality expands DMP’s North American footprint Irvine, CA — Digital Map Products, Inc. has acquired DMTI Spatial from Neopost Canada. DMTI offers a suite of location-based intelligence solutions, including CanMap and LocationHub, powered by a proprietary database that is continuously updated via more …
Environics Analytics names Paul Evans as chief strategy oficer
TORONTO — Environics Analytics (EA) announced today that Paul Evans has joined the company as chief strategy officer. He brings to the position more than 20 years of experience in strategy, operations, marketing, business development and management, most recently as chief revenue officer at Alteryx. A native of New York, …
Four out of five Millennials purchased from Amazon in the past month
In advance of Prime Day, New Yes Lifecycle Marketing data reveals Millennials shop more frequently on Amazon than any other generation CHICAGO — Millennials are buying from Amazon at a higher rate than their older or younger generational counterparts, with 79% reporting a purchase within the past month, according to a new …
Unlikely allies: How digital ushered in the new age of DRTV
At first look, it’s hard to imagine two more diametrically opposed mediums than the young yet sophisticated upstart known as digital advertising, and the old school “loud and proud” world of DRTV. But looks can be deceiving. The truth is, not only do digital marketing and DRTV share a common …
Canadian loyalty programs reach 175M memberships: 2017 COLLOQUY Loyalty Census
Biennial report on loyalty marketing reveals 35% increase in program memberships nationwide TORONTO — Canadian consumers hold 175 million memberships in customer loyalty programs, according to the 2017 COLLOQUY Loyalty Census, featuring for the first time COLLOQUY’s traditional audit coupled with consumer survey research. COLLOQUY’s biennial report continues to show an …
Canada Post’s lists help Quebec charity increase average donation by 30%
Combining Personalized Mail with sociodemographic data results in a winning campaign for Montreal’s Old Brewery Mission The Old Brewery Mission in Montreal has been on the front lines of the quest to end homelessness for more than 125 years. To continue its work through this century, the storied organization needed …