DM WRAP-UP: NEWS FROM THE WEEK OF FEBRUARY 9

Interactive Intelligence Expands Presence in Canada New Toronto office and Montreal-based data center latest in company’s Canadian expansion Interactive Intelligence Group Inc. (Nasdaq: ININ), a global provider of software and services for communications, collaboration and customer engagement, has expanded its presence in Canadawith the opening of an office in Toronto and a data center in Montreal. This expansion …

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DM Wrap-up: News from the week of February 2

Majority of Marketers Believe Marketing Needs to Undergo Dramatic Change Marketo and The Economist Intelligence Unit release report highlighting the impact of technology, the importance of managing customer engagement and the role marketers play in setting company strategy. A study of 478 senior marketers and CMOs from around the world …

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AffiliateTraction Canada Works With Savings.com to Launch Savoo.ca

AffiliateTraction has worked closely with Savings.com to rapidly launch a Canadian-centric discount online marketplace modeled on their successful U.S. website. Branded as Savoo.ca, the new site promises to place an emphasis on products and offers from Canadian brands and retailers. The effort was bolstered by AffiliateTraction’s extensive Canadian client portfolio …

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Retail Logistics 2.0

OPERATIONS & LOGISTICS | Retail Logistics 2.0 Powering the omni channel shopping experience By Stuart Pearson Advances in mobile commerce and point of sale technology fueled by a growing consumer demand for access to retail “anywhere” present both significant opportunities and significant challenges for retailers of all sizes. New technology …

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Case study: Purolator Logistics

OPERATIONS & LOGISTICS | Case study: Purolator Logistics Company profile With more than 300 stores across Canada, Comark has been selling fashion to Canadians in small to mid-sized suburban markets since 1976. It operates three divisions: Ricki’s, Bootlegger and Cleo. Benefits Faster delivery to Western Canada allows Comark to get …

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Build it and they will come

OPERATIONS & LOGISTICS | Build it and they will come Images: Rob Stocks Portrait.jpg; infographic.jpg  **the infographic is coming today…it will be square 10 essential tips for launching a successful e-commerce site By Rob Stocks Although Canadians are typically slow to adopt technology, it is becoming an indisputable necessity to have …

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Lists in the age of CASL

OPERATIONS & LOGISTICS | Lists in the age of CASL Aligning your permission management strategy with email messaging technology is the key to CASL compliance  By Martin Millican In the weeks and days leading up to the CASL implementation deadline of July 1, companies of all size and shape were caught …

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