April 2023 Issue

By Edwin Isted Two powerful changes are simultaneously impacting the Canadian payments market. The first is the introduction of open banking. The second is the Bank of Canada (BoC) payments modernization roadmap. Open banking provides new legislative frameworks for Canadian financial institutions and the customers they serve. The BoC provides …

By Dan Higgins The far-reaching effects of economic volatility, social and political upheaval, and global health emergencies are being felt by organizational leaders under intensified pressure to produce results. But even under ideal circumstances, leaders know that making quick and confident decisions can be extremely difficult, particularly when they do …

How streaming provides the experience of television with the pipes of digital   By Michael Brooke There is no question that streaming is having an immense impact on Canadians from every demographic. Roku’s 2023 VOD Evolution study provides marketers with some great insights as to how users are migrating from …

Highlights from the 360 Insights Report Incentives are critical to driving business outcomes and 90 percent of all respondents describe incentives as key to their business, including maintaining market position and wallet share. In fact, when asked to evaluate incentives as a top priority, 87 percent of all participants rated …

By John Tschohl Basketball courts were a hotbed of excitement in the United States during March Madness as 68 men’s college basketball teams competed for the national championship in seven rounds of a single-elimination tournament. By the time the teams had been whittled down to the Final Four in late …

By Michael Brooke While many Canadian advertising agencies are based in Toronto, Vancouver or Montreal, there is no shortage of excellent work being done outside of these cities. Calgary-based Daughter Creative is a relatively young agency coming in at just over seven years, but this hasn’t stopped them from gaining …