RBC Invests $1 Million in Glenbow to Drive Increased Accessibility
Gift supports efforts to create a more inclusive museum experience CALGARY, AB–Glenbow is delighted to announce a $1 million gift from the RBC Foundation as part of RBC’s new Community Infrastructure Fund. Specifically designated for accessibility, this gift supports Glenbow’s efforts to accommodate and welcome visitors with a wide range …
The keys to multicultural audiences
By Jim Green Jatinder Rai gets very concerned when clients think a multicultural community is homogenous. Language, values and beliefs can vary significantly within communities and neighbourhoods, explained the founder and president of Response Advertising Inc. Marketers targeting a multicultural audience need to take the time to learn about the …