Yellow Pages Limited acquires JUICE Mobile
PRESS RELEASE: MONTREAL — Yellow Pages Limited announced today that it will acquire JUICE Mobile , a premium advertising technology company whose proprietary programmatic platforms facilitate the automatic buying and selling of mobile advertising between brands and publishers. The acquisition will close and take effect on March 17, 2016 and …
American Express Canada wins SQM Award of Excellence for omnichannel best practices
PRESS RELEASE: TORONTO –– American Express Canada has been recognized for its world-class service, winning the Service Quality Award of Excellence for its omnichannel best practices. The award acknowledges the seamless experience American Express customers have using multiple contact channels. “At American Express, our customers will always be at the cornerstone …
RealityMine, Ipsos unveil data from TouchPoints Canada 2015
Study shows Canadian half-hourly media consumption including social media, search, Netflix, Apps and gaming PRESS RELEASE: Toronto, ON — RealityMine, a leading global provider of mobile market research technologies and consumer analytics, in partnership with Ipsos Corp. MediaCT, today shared data from Touchpoints Canada 2015 – the most comprehensive analysis of …
FUSE Marketing Group unveils CIBC Aventura Virtual Concierge at GTAA
Interactive initiative engages and rewards passengers and cardholders during peak March Break travel PRESS RELEASE: Toronto, ON — FUSE Marketing Group is unveiling the CIBC Aventura Virtual Concierge, an interactive vending machine that engages and rewards passengers and CIBC Aventura cardholders with prizes to enhance their travel experiences while traveling through …
SAS research: Data security not a digital deterrent for consumers
Concerns about security slow mobile payment adoption, but use of digital tech still growing PRESS RELEASE: TORONTO, ON — While recent hacks and data breaches of government agencies and financial websites have intensified public concerns about data privacy and security, a new study from SAS, “Mobility, Vulnerability and the State …
OpenText announces SAP Hybris Digital Documents by OpenText, offering a unified platform for digital content & communications
WATERLOO, Ontario — OpenText, a global leader in Enterprise Information Management (EIM), today announced the extension of a global reseller agreement with SAP, whereby SAP will resell the SAP Hybris Digital Documents application by OpenText. SAP Hybris Digital Documents helps customers digitally transform their businesses and go beyond traditional CRM with a …
2016 is NOT the year of mobile
If you believe that 2016 is “the year” for mobile marketing, you’re wrong. If you’re working with an agency that has recommended that you look into mobile marketing in 2016, they are wrong too. 2016 is not the year for mobile. That year has passed. First, let’s talk about …
Enhancing experiential marketing tactics with integrated mobile
There has long been a divide between old and new, or traditional versus non-traditional, in the marketing industry. The two schools of thought constantly battle it out to decide whose approach will have a greater impact on marketing success in any given industry. Can’t we all just get along? …
Customers can now book flights through Aeroplan app
PRESS RELEASE: Montreal — Aeroplan today unveiled that members can now use the new Aeroplan app as an easy and convenient way to book flight rewards using their Aeroplan Miles 21. Esposito K, Ciotola M, Maiorino MI, Giugliano F,system cytochrome P450.mainly by hypertension, dyslipidemia, smoking and diabetes.completely prevent the erection become …
Mobile operators to tap into $1.3 trillion travel ecosystem
Mobileum’s Rovng app generates high-margin travel revenue for mobile operators by leveraging their roaming data to tap into a $1.3 trillion ecosystem of travel service providers PRESS RELEASE: BARCELONA, Spain — Mobileum, the leader in analytics solutions for telecoms, has launched its Rovng app at the Mobile World Congress in Barcelona. This smartphone …