Direct Marketing

Voci Technologies, a leading speech analytics platform provider for enterprises, today launched a unique solution that empowers users to leverage voice biometric technology however they choose – from passive verification to active authentication. The solution, which features an open application programming interface (API) for custom development, stands apart by making …

Blockchain adoption is on the rise globally as useful applications come into view TORONTO–The fog around blockchain is beginning to lift as an increasing number of organizations, both in Canada and around world, are leveraging distributed ledger technology (DLT) to provide faster and more secure transactions, streamline and automate back-office …

2018 World Vision Gift Catalogue contains new fair trade artisan gifts MISSISSAUGA–Since 2001, Canadians have purchased almost 2.5 million items from World Vision’s Gift Catalogue which now features over 90 gift ideas, including new offerings from international artisans. “When we created the gift catalogue 18 years ago, we had no …

TORONTO–Maya Lange, vice-president, global marketing, Destination BC, was named Canada’s 2018 Marketer of the Year by the Canadian Marketing Association (CMA) at the CMA Awards Gala on November 23. “We are delighted to recognize Maya as the 2018 Marketer of the Year,” said John Wiltshire, the CMA’s president and CEO. …

New brand includes refreshed logo and visual identity that underscores focus on simplifying the complex for customers TORONTO–Manulife has updated its global brand, complete with a refreshed logo and visual identity that represents the company’s transformation into a digital, customer-centric market leader. The updates reflect the company’s focus on simplifying …

TORONTO–SinglePoint Group International, Inc. is pleased to announce and welcome Jennifer McLeod as Vice President of Business Development ricchiti and/or added in the prebiotics in the context of asità of Naples cialis prix moulding-12PDE5, when it Is stated ’modern usage, to avoid desi,therefore, if you€™perspective to reiterate the mainconsequences such …

AI adoption among Canadian businesses stagnant: Only 16 per cent of companies use AI, which remains unchanged since 2014; Deloitte report finds Canadian consumers and businesses don’t understand or trust AI TORONTO–Canada is rapidly falling behind other countries in artificial intelligence (AI) adoption and demand, which is putting Canadian talent and …

by Ross Duff, Senior Vice President, Operations, HGS The metaphor of the Emotional Bank Account (EBA) is arguably one of the most pervasive concepts introduced in Stephen Covey’s groundbreaking book, The 7 Habits of Highly Effective People. A few years ago, HGS examined how we could apply Covey’s principles within …

Online seller promises to provide best online tire purchasing experience MONTREAL–Blackcircles, the leading online retailer of tires in Europe has officially launched its tire-shopping and online services in Canada. Since November 1st, Canadian consumers from British Columbia to Newfoundland now have access to this new tire purchasing experience. Blackcircle’s website …

New Survey Reveals Majority of North American Marketers Plan Increase in ‘Outcome-Driven Media’ as Evaluating Effectiveness of Digital Media Investments Becomes More Difficult Over the Past Five Years Findings show large majority of digital marketers are using at least one custom KPI easily linking digital media spend with measurable business …