Calculate your blogging ROI in 9 steps

DIGITAL BUSINESS | Calculate your blogging ROI in 9 steps By Jay Baer Blogging isn’t free. Creating and sustaining a good blog for yourself or your company is a highly labor-intensive proposition. The people (maybe you) working on the blog could be doing something else that helps the company make …

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Are apps the future of digital marketing?

DIGITAL BUSINESS | Are apps the future of digital marketing? By Mirza Baig At the time of writing this article – two app-centric buyouts happened within nearly a week of one another: Rakuten (owner of buying the WhatsApp messaging app; so what does this all mean to the marketing industry, plenty …

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