Analytics in an age of disruption
By Richard Boire Disruption seems to be the only constant in our vastly changing world. Increased digital interconnection and tremendous capabilities in processing huge volumes of data at ever-increasing velocities are now the norm for many businesses. These increased technological capabilities have resulted in the emergence of artificial intelligence (AI) …
AI: Interview with Gary Saarenvirta
By Stephen Shaw Businesses are “drowning in data but starving for insight”. But relief is on the way in the form of artificial intelligence (AI). The ability to skip right to the answers without even forming the questions will be the salvation of marketers. With AI, the analytical load shifts …
The 7 operational impacts of AI and CX
By Mike Aoki With all the buzz regarding artificial intelligence (AI) and customer experience (CX) in the contact centre world, it is important to note some of the real-life successes and challenges presented by these trends. To explore and understand them here are the seven impacts of AI and CX …