TORONTO, ON–Hudson’s Bay customers shopping the latest apparel, accessories, home and beauty on now have the option to buy now and pay over time in four easy, interest-free, biweekly installments, thanks to the retailer’s partnership with PayBright.

This new payment method is launching just in time for the holiday shopping season. The eCommerce launch of PayBright arrives as Hudson’s Bay optimizes customer service to help Canadians with their holiday shopping through digital assistants, dedicated service desks and curbside pickup. Offering PayBright complements these customer-first initiatives, meeting consumer demand both for high-quality products and flexible payment options during the peak shopping season and beyond.

“ is one of Canada’s largest eCommerce sites and we are committed to providing all Canadians with the best shopping experience in the country, from start to finish,” said Adam Powell, senior vice president, omni customer experience, Hudson’s Bay. “PayBright gives payment flexibility to millions of shoppers and we’re thrilled to deliver that service in time for the holiday shopping season.”

“Launching PayBright’s buy now, pay later option with Canada’s most iconic retailer is incredibly exciting for us,” said Wayne Pommen, president and CEO of PayBright. “We’re proud to partner with Hudson’s Bay to ensure more Canadians can shop and pay in a way that better suits their financial needs, especially during the holiday season. Hudson’s Bay is joining thousands of other Canadian retailers who are already seeing the benefits of offering PayBright to their customers.”

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