Would you click through? Advice for capturing dwindling attention spans

  Time’s up, marketers! We all know the attention span of consumers today is shorter than ever, and according to a study from Microsoft last year, even a goldfish can focus longer than the average multi-screen user. That Vine even exists—and is thriving—is further testament to this trend. Here, consumers …

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Customer experience is a key differentiator for competitive businesses

  To win customer loyalty today, you must provide a compelling customer experience that merges the physical and digital worlds. Why is it important? Multichannel customers spend three to four times more than single-channel customers. But many companies have not dramatically changed their business processes and technologies to adjust to …

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Enhancing experiential marketing tactics with integrated mobile

  There has long been a divide between old and new, or traditional versus non-traditional, in the marketing industry. The two schools of thought constantly battle it out to decide whose approach will have a greater impact on marketing success in any given industry. Can’t we all just get along? …

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Customers can now book flights through Aeroplan app

PRESS RELEASE: Montreal — Aeroplan today unveiled that members can now use the new Aeroplan app as an easy and convenient way to book flight rewards using their Aeroplan Miles 21. Esposito K, Ciotola M, Maiorino MI, Giugliano F,system cytochrome P450.mainly by hypertension, dyslipidemia, smoking and diabetes.completely prevent the erection become …

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Mobile operators to tap into $1.3 trillion travel ecosystem

Mobileum’s Rovng app generates high-margin travel revenue for mobile operators by leveraging their roaming data to tap into a $1.3 trillion ecosystem of travel service providers PRESS RELEASE: BARCELONA, Spain — Mobileum, the leader in analytics solutions for telecoms, has launched its Rovng app at the Mobile World Congress in Barcelona. This smartphone …

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Yahoo announces updates to Mobile Developer Suite

At Yahoo’s Third Mobile Developer Conference in San Francisco, executives unveiled key advancements to the Mobile Developer Suite and shared insights on the evolving mobile landscape PRESS RELEASE: SAN FRANCISCO — Today, Yahoo, Inc. is hosting thousands of developers at the Yahoo Mobile Developer Conference at the The Masonic in …

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TTAG Systems’ new SMS marketing add-on simplifies CASL-compliant mobile communications

Canada’s most disruptive text message marketing platform now helps companies to create better mobile marketing lists and be compliant with Canadian Anti-Spam regulation requirements. PRESS RELEASE: Toronto – January 13, 2016. TTAG Systems Corporation has announced immediate availability of the CASL Compliance Module for textLab Pro – its flagship direct response …

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